Ebay
eBay Business Chapter 1
Introduction To eBay
T
he goal of this book is to teach you how to build a profitable
business selling on eBay—and the most important word in this sentence is “profitable.” Making sales on eBay is simple, and you can learn how to do that by just browsing the site. But if you’re serious about your business, then the point of selling on eBay is to make a profit. Before we get into the nuts and bolts of successful eBay selling, let’s take a look at how this opportunity came to be. The first online auction venue hit the internet in 1994. The following year, Pierre Omidyar introduced the site that would eventually be known as eBay. Originally called Auction Web, it started out as a kind of virtual garage sale, but with the added excitement of auction pricing. And it was so successful that it didn’t take long for other online auction sites to pop up. The big advantage of online auctions is that they expand a seller’s market from a relatively small local group to essentially anyone with a computer and access to the internet. And it didn’t take long for major companies, both business-toconsumer and business-to-business, to realize that this was a sales opportunity they couldn’t afford to overlook. What this means for you as an eBay seller is that you’ve
1.1
Chapter 1 Introduction To eBay
stepped onto a level playing field that’s populated with sellers that range from small part-timers who EBay transactions are between the may not post even an auction a buyer and seller. As the online aucmonth to huge multinational corporation site, eBay is merely the vehicle tions with hundreds of items up for that brings the buyer and seller sale at any given time. And your together. EBay will assist chances of profits and success are just with disputes but is as good as theirs. not ultimately If you want to sell merchandise to responsible for the consumers, eBay is a great way to do transaction. that without having to deal with the overhead
Introduction To eBay
T
he goal of this book is to teach you how to build a profitable
business selling on eBay—and the most important word in this sentence is “profitable.” Making sales on eBay is simple, and you can learn how to do that by just browsing the site. But if you’re serious about your business, then the point of selling on eBay is to make a profit. Before we get into the nuts and bolts of successful eBay selling, let’s take a look at how this opportunity came to be. The first online auction venue hit the internet in 1994. The following year, Pierre Omidyar introduced the site that would eventually be known as eBay. Originally called Auction Web, it started out as a kind of virtual garage sale, but with the added excitement of auction pricing. And it was so successful that it didn’t take long for other online auction sites to pop up. The big advantage of online auctions is that they expand a seller’s market from a relatively small local group to essentially anyone with a computer and access to the internet. And it didn’t take long for major companies, both business-toconsumer and business-to-business, to realize that this was a sales opportunity they couldn’t afford to overlook. What this means for you as an eBay seller is that you’ve
1.1
Chapter 1 Introduction To eBay
stepped onto a level playing field that’s populated with sellers that range from small part-timers who EBay transactions are between the may not post even an auction a buyer and seller. As the online aucmonth to huge multinational corporation site, eBay is merely the vehicle tions with hundreds of items up for that brings the buyer and seller sale at any given time. And your together. EBay will assist chances of profits and success are just with disputes but is as good as theirs. not ultimately If you want to sell merchandise to responsible for the consumers, eBay is a great way to do transaction. that without having to deal with the overhead