On
GLOBAL MELTDOWN
Issues, challenges& strategies
At
Institute of Management & Technology, Faridabad
Economic Recession in India and
Survival strategies
(Technical Session III)
Kavita Verma
DAV Centenary College,
Faridabad
Verma_ruby123@rediffmail.com
OBJECTIVES OF THE STUDY
To study the impact of recession on Indian economy
I.Positive Impact
II.Negative Impact
To study the survival strategies for
1.Individual
2.Investor
3.Employee
4.Employer
THE RECESSION
India is facing the position of recession as globalization showing its negative scenario. As it was started in US and now it's touching the boundary of India also. Recession is a phase in which rupee depreciate, cash crunches, money market slowdown, inflation comes. All in all it's become difficult to bring money from the pocket of an individual.
As we know price of the steel, iron goes up, we would like to postpone our purchasing but if we won't spend, how producer could makes his bread. If the producer starts reducing the price of the commodity with such belief that customer buy the product in all case. This will bring only when he starts cutting its cost of production. Cost cutting means reduction in variable cost. As price of steel, iron, equipments, machinery, are touching sky, only way to reduce the cost is the reduction in employees. Hence people fear of their job security.
In fear of the job security, people are generally shifting their purchasing.
All of them either producer, investor, customer, employee posing each other to create recession
Negative Aspect of Recession on Indian Economy
As recession have various negative effects on Indian economy. The capital market was facing the downfall, liquidity is dropping down, an individual don't have money to spend, producers are increasing their price, but to cope with market they are creating deployment.
Positive effect of recession on Indian economy
The recession in US led to decrease in demand of products, reduces the price of
References: www.fibre2fashion.com/industry-article www.mydigitalfc.com/stock-market/survival-strategies Business standard, 14, march, 2009 The Hindu, 16, January, 2009 www.financialexpress.com/news/redefining-recession Glenn Curtis, Investopedia, 10, January, 2009