Preview

Edible Oil Industry Analysis

Powerful Essays
Open Document
Open Document
10139 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Edible Oil Industry Analysis
Analysis of Edible Oil Industry
ANALYSIS OF PAKISTAN INDUSTRY

PRESENTED BY:
HUSNA BADAR(7164)
KOMAL SHAHDEV(756)
MISBAH SALEEM(4258)

SUBMITTED TO:
SIR AFTAB ABRO Institute of Business Management, Karachi

Table of Contents Brief history about the edible oil industry 8 Present Situation of edible oil industry in Pakistan 8 Consumption 8 Edible oil industry (3 segements) 8 Group 1(Premium Segment) 9 Group 2(Popular Segment) 9 Group 3 (Lower Segment) 9 Market share analysis of the overall industry 10 Branded versus unbranded 11 Analysis of the total market reveals that about 43% of the market is unbranded and the remaining 57% market is branded oil. 11 Market share information of tier 1 segment 11 Manufacturing process 12 The procedure that is adopted by all manufacturers of edible oil is given as follows. However organizations modify the processes to suit their requirements. 12  Step # 1: Blending of different oils in different quantities. 12  Step # 2: Refining the blended oil. 12  Step # 3: Packaging. 12  Step # 4: Marketing and Sales 12 Source of edible oil 13 Important facts regarding oil seeds 16 Categories of oil 17 Product 22 Pricing 23 Placement – distribution network 23 Promotion 23 Positioning – critical success factor 23 Competitive prices 24 Dalda FOODS PVT LTD 25 product: 26 Pricing 26 The price of Dalda is slower than Habib in spite of the fact that it is the market leader 26 Distribution 26 Promotion 26 Positioning of Dalda – critical success factor 26 Competitive prices 28 PORTER’S FIVE FORCES 32 Why porters five forces? 32 Are there any proprietary product differences in your industry? 33 Does the new comer face any problems in obtaining the necessary skills or people? 33 Are there any established brand identities in your industry? 33 Does your customer incur significant cost in switching supplier? 33
Continue Reading
View Writing Issues

You May Also Find These Documents Helpful

  • Good Essays

    Kudler Fine Foods: Analysis of a System Inventory
    • 912 Words
    • 4 Pages

    Kudler Fine Foods: Analysis of a System Inventory

    | The NCR RealPOS is a Multi-user Point of Sale system responsible for the management of Inventory coming and out of all the stores.…

    • 912 Words
    • 4 Pages
    Good Essays
    Read More
  • Good Essays

    Kudler Fine Foods Data Table Analysis
    • 405 Words
    • 2 Pages

    Kudler Fine Foods Data Table Analysis

    Kudler Fine Foods was established in 1988 with the purpose to providing customers to the finest foods available from all around the world. Kudler Fine Foods has an inventory system that allows it to keep track of all perishable items and tries to keep inventory limits so that there is no waste. This paper will address Kudler’s inventory system, accounting system and pivot tables.…

    • 405 Words
    • 2 Pages
    Good Essays
    Read More
  • Powerful Essays

    Ottawa Valley Food Products Case Study
    • 4949 Words
    • 20 Pages

    Ottawa Valley Food Products Case Study

    Ottawa Valley Food Products (OVFP) is a company which manufactures and distributes low calorie and diet food items. The employees at OVFP consist of 100 production workers and 18 management and support staff. R J Jennings is amongst these individuals and has worked for OVFP for 31 years. Even though he is able to retire, Jennings does not wish to do so any time in the near future.…

    • 4949 Words
    • 20 Pages
    Powerful Essays
    Read More
  • Good Essays

    Data Table Analysis: Kudler Fine Foods
    • 496 Words
    • 2 Pages

    Data Table Analysis: Kudler Fine Foods

    Kudler Fine Foods was founded by Kathy Kudler in the summer of 1998 in La Jolla, California. Two other stores were opened at Del Mar and Encinitas California, Kudler Fine Foods deals in specialty foods sells; fresh bakery/Pastries fresh produce fresh meat & seafood condiments and packaged foods cheese's and specialty dairy products (Kudler Fine Foods, 2003). The Entity Relation diagram and pivot table would help Kudler Fine Foods improve the data tables and improve the decision making.…

    • 496 Words
    • 2 Pages
    Good Essays
    Read More
  • Powerful Essays

    Manager
    • 3285 Words
    • 14 Pages

    Manager

    Please refer to the following page (page 2 of this document) for the process flow diagram for Barilla dry products sold through distributors.…

    • 3285 Words
    • 14 Pages
    Powerful Essays
    Read More
  • Good Essays

    Cattle Industry Analysis
    • 742 Words
    • 3 Pages

    Cattle Industry Analysis

    What I found interesting in this section was the origin of “cowboy,” which I usually see in Hollywood movies and novels, and because of extensive treatment of cattle drives in fiction and film, the cowboy became the worldwide iconic image of the American West. Through this section, I learned Spanish word “vaquero,” which was the English translation of “cowboy” and that means a person who managed cattle while mounted on horseback. I researched the history of cattle industry in California, how people developed the economy in Cattle Drive era. In this journal 2, also I further studied their cultural difference between California cowboy and Texas cowboy which drew my attention as well. I am going to focus on Cattle Drive section in this journal.…

    • 742 Words
    • 3 Pages
    Good Essays
    Read More
  • Good Essays

    Food Inc Analysis
    • 659 Words
    • 3 Pages

    Food Inc Analysis

    The documentary Food Inc. brings us closer to the reality of mass produced food. The purpose of the video is to open the families, meat lovers small shops and restaurants eyes and smarten them up about how the food comes to their plates. Its also sending a message to these big companies, saying that we know what you guys are up to. The food we are buying and thinking thats healty, is actually not healty at all. During the processing of our food the big companies have absolutely no mercy to people who will slow them down or cause a problem or damage their company name. Big food companies in USA such as Tyson , McDonalds and etc. prefer efficieny of their products for human health.…

    • 659 Words
    • 3 Pages
    Good Essays
    Read More
  • Better Essays

    Analysis of Food Inc.
    • 1594 Words
    • 7 Pages

    Analysis of Food Inc.

    Studies have shown that many people all over the world are unaware of where their food comes from. When an individual goes to consume a food product, he or she could be completely oblivious to the methods of manufacture, processing, packaging or transportation gone into the production of the food item. It is often said that ‘ignorance is bliss’ – perhaps this rings true in the case of food, its origins and its consumption as well. In such a scenario, eating well could seem like an unlikely prospect. The definition of ‘eating well’ in modern times seems to have gone from eating healthily, to eating ethically. The manner in which food is produced and consumed has changed more rapidly in the past fifty years than it has in the previous ten thousand years (Pollan and Schlosser, 2008). With this swift transformation, various ethical issues came to the fore. Food production is now done large scale in factories, rather than in farms. Mass production of various types of food, from crops and vegetables to seafood and meat, is very much the norm. The fact that food is mass produced nowadays is already something that a lot of people do not know about. The reason behind this is that food producing firms do not want the consumers – their customers – to know too much about the food manufacturing industry (Pollan and Schlosser, 2008), in the fear that customer loyalty could be lost upon their finding out various truths. To retain their customer base, according to documentary film ‘Food, Inc.’, narrated by Michael Pollan and Eric Schlosser, the image associated with food in the United States of America is that of an American farmer. Various motifs plastered all over food packaging and advertisements for food products, such as green pastures for grazing cattle, picket fences, the typical farmhouse, vast meadows and, most importantly, the farmer, lead consumers to believe that their food still comes from farms, or at least a pastoral version of small time cottage industries. With…

    • 1594 Words
    • 7 Pages
    Better Essays
    Read More
  • Best Essays

    Comparative Analysis of Two Producers
    • 3405 Words
    • 14 Pages

    Comparative Analysis of Two Producers

    The following report introduces two producers I draw inspiration from, and am influenced by; Rick Rubin and Ken Scott. Firstly to critically analyze their bodies of work we must first understand the role of a producer and what classifies an individual as a producer or engineer. A producer must be able to oversee and effectively manage the recording, they must be able to understand the bands vision, they must have an overall goal as to what they wish to produce with the band, they must be creatively innovative and true to the bands and their own style, they must effectively portray the story the band is telling through their song, they must be able to shape and mold a piece of music and make it sound cohesively perfect. The producer is relied on to take a sound and make it happen, they are expected to work within a certain timeframe and have to be able to follow the direction of the band, the overall mood and tonality of the song must be effectively conveyed in the piece and therefore an appropriate use of mixing must be analyzed by the producer in order to achieve the most relevant sound that the band is associated with. The producer must have a competent understanding of processing a sound, and the recording path that is used to do this. The role of a producer, however, has greatly changed over the past decade with the forever expanding world of technology - we mere a need a laptop and a simple recording device to be classified as a producer in today’s music society, furthermore as future producers ourselves we must have a sound knowledge of our industry that lays before us and the greats that are within it, for these are the people we will most learn by and draw inspiration from. To produce a reliable report the validity of resources must be considered, and the relevance of sources to the topic presented should be…

    • 3405 Words
    • 14 Pages
    Best Essays
    Read More
  • Powerful Essays

    Home Depot
    • 1160 Words
    • 5 Pages

    Home Depot

    up only 18% of the total industry and the rest of the market share is distributed…

    • 1160 Words
    • 5 Pages
    Powerful Essays
    Read More
  • Good Essays

    Meal M8 Industry Analysis
    • 635 Words
    • 3 Pages

    Meal M8 Industry Analysis

    Meal M8 belongs to the “fresh food subscription service”, “meal subscription service” or “meal kit service”. Other companies related to the industry include, Hello Fresh, Relish, Blue Apron, and more. The primary differentiating factor among companies in the industry include whether the service is tied to delivery; but meal planning based on a subscription makes up the common framework. The industry has expanded over the years due to advancements in smartphone application technology and consumers’ acceptance of the subscription service model. This, along with a rise in the number of people looking for nutritious alternatives to everyday meals, has helped the industry gain ground into the billion-dollar range; Techonomic predicts that by 2020, the fresh food subscription service industry will be a $3 - $5 billion-dollar industry.…

    • 635 Words
    • 3 Pages
    Good Essays
    Read More
  • Better Essays

    The Coffee Industry Analysis
    • 1799 Words
    • 8 Pages

    The Coffee Industry Analysis

    The gourmet coffee industry has continued to grow for the Great Cups of Coffee company since it began in the year 1997. It seems that gourmet coffee has become in great demand for the American workforce and for people who love it. Coffee shops can serve as place to relax, read, socialize, work and study. Some coffee shops even provide wireless hot spots. The current trend seems to be spending five dollars on a cup of gourmet coffee. Some coffeehouse competitors of Great Cups of Coffee Company are Starbucks, Panera Bread, Dunkin Donuts and McDonalds.…

    • 1799 Words
    • 8 Pages
    Better Essays
    Read More
  • Powerful Essays

    The Indian Lubricant Market: Survival of the Slickest
    • 1441 Words
    • 6 Pages

    The Indian Lubricant Market: Survival of the Slickest

    The Indian automotive lubricant market is the sixth largest market in the world with revenues of approximately $1.30 billion in 2002. It is also one of the fastest growing retail markets in India. Until 1993, it was a highly regulated market with a clear dominance of the public sector. Companies like Bharat Petroleum (BPCL), Hindustan Petroleum (HPCL), and Indian Oil Corporation (IOC) held more than 75 percent of the market share. In recent years, with the advent of the increasing number of multinationals in the Indian market there is a growing presence of private companies. Companies like Castrol, Elf Total-Fina, Gulf, and Shell Oil have made their presence felt in the market.…

    • 1441 Words
    • 6 Pages
    Powerful Essays
    Read More
  • Good Essays

    Review Related Literature of Yellow Bell Seeds Cruse Extract as Fuel
    • 298 Words
    • 2 Pages

    Review Related Literature of Yellow Bell Seeds Cruse Extract as Fuel

    During the past decade, almost all of the energy studies were on important alternatives such as oil, coal, solar, nuclear, etc. It is for this reason that environmentalists are entrusted to examine a very wide range of human needs towards indigenous resources that would ‘somehow assist in our nation’s falling supply of energy. Various organic oils and fats are essential constituents of all forms of plants and animals. However, only relatively few plants and animals produce fats and oils in sufficient quantity. The most important oil, therefore, are those that can be readily attained in commercial quantities from available raw materials. Organic oils are triglycerides or esters of fatty acids. They are chemical combinations of one molecule of glycerol with three molecules of fatty acids. When processed with caustic alkalis, they form soaps that are salts of fatty acids and glycerol, which is tryhydric alcohol. Yellow bell is a shrub with small, elongated branches and narrow alternate leaves. The plant requires direct sunlight. Quisumbing (1978) mentioned, that the the vetin seeds yield a fixed oil that contains triolein (63 percent), tripalmitin and stearin (37 percent).…

    • 298 Words
    • 2 Pages
    Good Essays
    Read More
  • Good Essays

    Parmalada Dairy Industry Analysis
    • 1221 Words
    • 5 Pages

    Parmalada Dairy Industry Analysis

    The Canadian food economy has been greatly influenced by the dairy industry. With dairy products being an essential part of consumer purchases, industries work hard to supply Canadians with a vast amount of high quality dairy products. One of these industries is Parmalat Canada. This industry has operated in Canada since 1997, under Parmalat S.p.A of Italy. With its roots reaching back to over 120 years, Parmalat Canada has become the premier provider of dairy and food products to Canadian consumers. Parmalat Canada’s most successful products have been sold from the milk, spoon-able yogurt, drinkable yogurt, snack cheese, and natural cheese market segments. Some examples of the products are natural cheeses, process cheeses, milk, cream, yogurt,…

    • 1221 Words
    • 5 Pages
    Good Essays
    Read More

Related Topics