Effectiveness of the University of the Philippines Baguio Library Marketing Strategies
EFFECTIVENESS OF THE
UNIVERSITY OF THE PHILIPPINES BAGUIO LIBRARY
MARKETING STRATEGIES
A Thesis
Presented to the Faculty of the College of Education
Saint Louis University
In Partial Fulfillment of the Requirements for the Degree
Master of Arts in Library and Information Technology
by
Amelia C. Cendaña
March 2011
COMMISSION ON HIGHER EDUCATION
FORM FOR THESIS REVIEW AND REPORT
1. Title: EFFECTIVENESS OF THE UNIVERSITY OF THE PHILIPPINES BAGUIO LIBRARY MARKETING STRATEGIES
2. Author: AMELIA COLAR CENDAÑA
3. School: SAINT LOUIS UNIVERSITY (Private) 4. Are there provisions for: Title page? Yes Table of contents? Yes Acknowledgement? Yes List of tables and figures? Yes 5. Is the title brief, accurate and comprehensive? Yes 6. Does the table of contents give an analytical view of the material covered by the study together with the order of the discussion? Yes 7. Abstract of the thesis/dissertation? Yes 8. Is the statement of the problem clear? Yes 9. Does the problem justify the importance of the study? Yes 10.Have the terms been defined? Yes 11. Does the study contains a brief critical view of the related literature of previous investigation? Yes 12. Is there a statement of the sources of data? Yes 13. What is the method of procedure used? Descriptive-survey 14.Is there a close relationship between the various parts of the thesis/dissertation? Yes 14. Does the final chapter include : Summary? Yes Important findings? Yes Conclusions and recommendations? Yes Problems beyond the investigation? Yes 15. Is the content new and fresh? Yes Does it duplicate any material? No Is it old material created in a new way? No 16.
UNIVERSITY OF THE PHILIPPINES BAGUIO LIBRARY
MARKETING STRATEGIES
A Thesis
Presented to the Faculty of the College of Education
Saint Louis University
In Partial Fulfillment of the Requirements for the Degree
Master of Arts in Library and Information Technology
by
Amelia C. Cendaña
March 2011
COMMISSION ON HIGHER EDUCATION
FORM FOR THESIS REVIEW AND REPORT
1. Title: EFFECTIVENESS OF THE UNIVERSITY OF THE PHILIPPINES BAGUIO LIBRARY MARKETING STRATEGIES
2. Author: AMELIA COLAR CENDAÑA
3. School: SAINT LOUIS UNIVERSITY (Private) 4. Are there provisions for: Title page? Yes Table of contents? Yes Acknowledgement? Yes List of tables and figures? Yes 5. Is the title brief, accurate and comprehensive? Yes 6. Does the table of contents give an analytical view of the material covered by the study together with the order of the discussion? Yes 7. Abstract of the thesis/dissertation? Yes 8. Is the statement of the problem clear? Yes 9. Does the problem justify the importance of the study? Yes 10.Have the terms been defined? Yes 11. Does the study contains a brief critical view of the related literature of previous investigation? Yes 12. Is there a statement of the sources of data? Yes 13. What is the method of procedure used? Descriptive-survey 14.Is there a close relationship between the various parts of the thesis/dissertation? Yes 14. Does the final chapter include : Summary? Yes Important findings? Yes Conclusions and recommendations? Yes Problems beyond the investigation? Yes 15. Is the content new and fresh? Yes Does it duplicate any material? No Is it old material created in a new way? No 16.