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Effects of the Social Media on Relationship Trends of University Students

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Effects of the Social Media on Relationship Trends of University Students
NAME OF PROJECT:
THE EFFECTS OF THE SOCIAL MEDIA ON RELATIONSHIP TRENDS

BY:
SARAI WANJIKU NJENGA

I.D # : 621920

A RESEARCH PROJECT SUBMITTED TO THE JOURNALISM PROGRAM IN PARTIAL FULFILMENT OF THE REQUIREMENTS OF THE COURSE JRN 3024 COMMUNICATION RESEARCH

USIU JOURNALISM PROGRAM

2011

DECLARATION
I hereby declare that this is my original work. It has not been presented to any other institution for any other purpose. Name : Sarai Wanjiku Njenga

Signature : ____________________

Date : ____________________

Submitted to : James C.O. Oranga

Signature : ____________________

Date : ____________________

Dedication
I dedicate this research project to my mother, Mary Njenga who has been an inspiration and biggest supporter of my Journalism career. I also decicate this to my fellow classmates who have been with me throughout the semester.

ACKNOWLEDGEMENTS
I wish to thank the USIU School of Journalism, the USIU students who took the time to give me all the information I needed to conduct this research and also to the course lecturer, Mr. James C.O. Oranga.

List of Tables and Charts
TABLE 1
List of respondents by program (Undergraduate) School | Number of Students | % | Chandaria School of Business | 2379 | 55.4 | School of Humanities & Social Sciences | 1175 | 27.3 | School of Science & Technology | 707 | 16.5 | Undecided | 36 | 0.8 | Total Number of Undergraduate Students | 4297 | 100 |

TABLE 2
List of respondents by program (Graduate) School | Number of Students | % | Chandaria School of Business | 661 | 86.9 | School of Humanities & Social Sciences | 100 | 13.1 | Undecided | 0 | 0 | Total Number of Graduate Students | 761 | 100 |

TABLE 3
List of respondents by gender School | Number of Students | % | Female | 2743 | 54 | Male | 2315 | 46 | Total | 5058 | 100 |

TABLE 4
List of respondents by frequency of



Bibliography: Giddens, A. (1991a). The Consequences of Modernity. Stanford (Cal): Stanford University Press, Oxford: Basill Blackwell, Cambridge: Polity Press. Giddens, A. (1991b). Modernity and Self Identity; Self and Society in the Late Modern Age. Cambridge: Polity Press. McQuail, D. (2000). McQuail’s Mass Communication Theory, 4th Edition, / London, Thousand Oaks, New Delhi: Sage Publications. Meyrowitz, J. & J. Maguire (1993). Media, Place and multiculturalism. Society 30, (5): 41-8. Rogers, E.R. (1962). The Diffusion of Innovations. Glencoe, ILL: The Free Press. “Facebook Statistics”. Facebook Press Room. N.p.,n.d. Web. 7 Oct. 2010.

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