Emotional Usement: An Analysis Of Alcohol As An Advertisements
1. Alcohol is indirectly portrayed in both adverts as a very potent and negative substance which has the ability to change a person’s way of thinking and behaving. The girl’s behaviour shows her becoming confident, loud and uninhibited. The boy’s behaviour also displays signs of confidence but it is more aggressive and self abusive, this shows that alcohol can also act as a depressant.
2. The adverts have a strong influence on the viewers' values and belief systems as it allows them to see realistically what the effects of alcohol are. The role of the adverts is that they promote alcohol as a positive substance whereas they allow the viewers to be more conscious of the possible outcome of drinking alcohol and the effects it has on ones …show more content…
There is a difference in the way in which the girl and boy are affected by alcohol. As soon as the girl starts drinking she becomes more confident, we see this by the way she looks at herself in the mirror and by the way she walks. The music in the advert becomes very seductive and slow. The boy becomes angry and destructive by smashing objects and hurting himself physically. The music becomes very loud and hostile. I think the advert portrays this in order to point out how alcohol affects everyone differently. People cannot make a decision about how they will react to alcohol, the alcohol affects them …show more content…
They can be administered with medication and get involved in various re-hab programmes.
Three places in Gauteng include Crossroads Recovery Centre, Eden Recovery Centre and Houghton House.
The success of treatment is dependant on the extent and nature of the addiction as well as the personality of the person being treated and their willingness to succeed.
The duration of rehabilitation is dependant on the person’s motivation and determination to recover. Each individual drinks for different reasons and depending on the extent of their problems will determine how long it will take for them to recover.
One can never be cured from an addiction. Once you have an addiction to some thing you need to be aware of it on a daily basis.
“Once an addict - always an addict”
The long term consequences of rehabilitation is that some treatment centres are expensive. Being involved in a rehab programme is also costly as the person has to refrain from working for the period that he is in
2. The adverts have a strong influence on the viewers' values and belief systems as it allows them to see realistically what the effects of alcohol are. The role of the adverts is that they promote alcohol as a positive substance whereas they allow the viewers to be more conscious of the possible outcome of drinking alcohol and the effects it has on ones …show more content…
There is a difference in the way in which the girl and boy are affected by alcohol. As soon as the girl starts drinking she becomes more confident, we see this by the way she looks at herself in the mirror and by the way she walks. The music in the advert becomes very seductive and slow. The boy becomes angry and destructive by smashing objects and hurting himself physically. The music becomes very loud and hostile. I think the advert portrays this in order to point out how alcohol affects everyone differently. People cannot make a decision about how they will react to alcohol, the alcohol affects them …show more content…
They can be administered with medication and get involved in various re-hab programmes.
Three places in Gauteng include Crossroads Recovery Centre, Eden Recovery Centre and Houghton House.
The success of treatment is dependant on the extent and nature of the addiction as well as the personality of the person being treated and their willingness to succeed.
The duration of rehabilitation is dependant on the person’s motivation and determination to recover. Each individual drinks for different reasons and depending on the extent of their problems will determine how long it will take for them to recover.
One can never be cured from an addiction. Once you have an addiction to some thing you need to be aware of it on a daily basis.
“Once an addict - always an addict”
The long term consequences of rehabilitation is that some treatment centres are expensive. Being involved in a rehab programme is also costly as the person has to refrain from working for the period that he is in