Employee Productivity

By, Evans Mbogo

Abstract

This thesis explores the notion of whether the numerous applications in mobile, tablets and PDA platforms are definitely increasing the performance in a working environment despite their usage, portability and the alarming utilization of these gadgets for day to day purposes. Prospective business related mobile technology applications are deliberated. With the creation of multi-billion dollar markets through these platforms, we have scientifically researched through empirical data and surveys to prove if the notion is refuted or accepted.
Keywords: Productivity, Mobile Business application, Smartphone in a working environment

Table of Contents Abstract 1 Introduction 3 Background Information 3 Mobile Market Analysis 4 Application Virality 5 Internal environment 7 Empirical Data 9 Objectives 10 Literature Review 11 Definitions 11 Mobile App Usage 12 Gratification Research 15 Technology Acceptance Model 18 Domestication Research 20 Innovation Diffusion 21 Survey 26 Summary 27 Conceptual Framework 28 Research Problem & Discussion 30 Frame of Reference 33 Limitations 33 Methodology 35 Research Approach 35 Quantitative Vs. Qualitative 35 Research Strategy 37 Survey 37 Sample Selection 37 Data Collection Methods 38 Empirical Data 38 Growth of App Downloads 38 Integration of Apps into Daily Routine 39 Variety of App Usage 39 Integration of Apps into Daily Routine 40 Willingness to Invest 42 Current Findings 43 Data Analysis 47 The Purpose of Using Apps 47 The General Ramifications 48 Theory Meets Research 49 Conclusions and Recommendations 50 Future Insights 51 References 53

Introduction
Background Information

Technology is approaching another generation whereby mobile application generation is a paved way by the generation of desktop system and application. Factoring in Internet to the equation of this matter, portable handheld devices like

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