Enterprise was established by Jack Taylor, who renamed the company to Enterprise from Executive Leasing Company in 1969. He did this because he wanted to pay tribute to the aircraft carrier he served on during World War II. When he started the company in 1957, he started with only seven cars. Jack believed in the rental car service but also believed in …show more content…
The first core value is our brands are the most valuable things we own. Enterprises reputation is everything and employees must protect that brand to help the business grow and succeed. The second core value is customer service is our way of life. Enterprises goal is to build a relationship with customers and meet their needs so that they can provide the best service possible. The third core value is personal honesty and integrity are the foundation of our success. This value goes to show how respectful each Enterprise member is to customers and employees to continuing building that relationship and trust. The forth core value is our company is a fun and friendly place where teamwork rules. Enterprise is a very fun and inviting environment where teamwork is key to success. The fifth core value is we work hard and we reward hard work. If hard work is being done, managers see that and reward that which will lead to bigger and better opportunities. The sixth core value is great things happen when we listen to our customers and to each other. Enterprise focuses on taking the time to understand the needs of every customer and employee to lead their services in the positive direction. The seventh core value is we strengthen our communities one neighborhood at a time. Enterprise began in neighborhoods and is committed to supporting them so that will grow and prosper. The last core value is our doors are open. This value really means their doors are open. From customers but especially employees, are encouraged to talk to their managers or area directors to build that relationship and strengthen the company bond. These values are the foundation that leads the Enterprise family toward