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Entrepreneure

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Entrepreneure
Table of Contents

1. Introduction - ImageCafe 2
2. Clarence Wooten’s Strengths and Weaknesses 2
3. Product versus Service-Oriented Focus 2
4. Feasibility Analysis 2
5. Capital Funding 3
6. Conclusion 3
7. Introduction – Roxanne Quimby 4
8. Idea versus Opportunity 4
9. Burt’s Bees Success Story 4
10. Relocation to North Carolina: The best solution? 5
11. Conclusion 5
12. Introduction – Globant 6
13. Globant Challenge 6
14. Strengths & Weaknesses 6
15. Industry Analysis 6
16. Competitors Analysis 7
17. Target Market 7
18. Globant Industry Segments 7
19. Conclusion 7
20. Introduction – Indulgence Spa Products 8
21. Family Business versus Family Enterprising 8
22. Indulgence Issues 8
23. Parent Company Concerns 8
24. Growth Strategies 9
25. Introduction – Quick Lube Franchise Corporation (QLFC) 10
26. Super Lube Franchising Model 10
27. QLFC Success and Growth 10
28. Critical Issues 10
29. Was QLFC Suit Justified? 11
30. QLFC/Huston “Summit” Episode 2 11
31. Bibliography 12

Introduction - ImageCafe

Clarence Wooten has been motivated to become an entrepreneur since young with a typical childhood dream to get rich. Following his strong academic and technical interests, he founded Envision Design, an award-winning 3-D animation company targeting architects. His second start-up, Metamorphosis Studios, a company that focus on special effects and multimedia presentations ended up in failure like the first venture as he morphed into his third, ImageCafe, a business that designed website templates that appeared to have been designed by high-end professionals.

Clarence Wooten’s Strengths and Weaknesses

With both of his parents being self-employed and a constant transitioning between homes, school systems and friends at a young age enabled him to become comfortable adapting to different situations in life. Clarence main strength was his high learning curve, accumulating extensive knowledge in computer graphics possessing



Bibliography: Barringer, Bruce R., & Ireland, R. Duane (2010): Entrepreneurship, New Jersey: Prentice Hall Bellet, William, Dunn, Barbara, Heck, Ramona K.Z., Parady, Peter, Powell, John, Upton, Nancy Bowman (2010) Family Business as a Field of Study [WWW] Available from: http://www.fambiz.com/Orgs/Cornell/articles/real/ifbpa.cfm [Accessed 29/08/10] Erwin, Fielt (2008) A service-oriented business model (Article). Weblog [Online] 5th March. Available from: http://fieltnotes.blogspot.com/2008/03/service-oriented-business-model.html [Accessed 27/08/10] Russell, Davison (2003) Small enterprises [WWW] Available from: http://www.allfreelancework.com/images/portfolioFile/35744.pdf [Accessed 28/08/10]

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