Assignment 2.3
February 16, 2014
Epson Competitors
Epson uses its technology to create unique materials that are used in a variety of industries and to create solutions to customers' problems. In recent survey studies, Epson scored over twice as high as our competitor Xerox in the reliability department. If features are a question you will be happy to know we here at Epson scored higher than any other brand on the market. Xerox was rated slightly above average. If you want the best of the best and a high quality name to stand behind it, go with Epson. Our direct competitor would be Xerox. The Xerox brand is already in Alphagraphics locations. Currently, Alphgraphics uses the Xerox 700 Digital Colour Press. Xerox claims it is the first true production capable printer to get your business in the production of digital printing. This printer produces face-trimmed saddled stitched booklets, catalogues, punched documents, square folded and trimmed manuals, tri-fold brochures, variable print postcards, direct mail, and photo specialty products. Due to the customer’s needs and the quality of prints customers demand, Alphagraphics needs a quality, reliable day-in, day-out, excellent performing printer that will last. Alphagraphics chose to Xerox 700 Digital Colour Press because it has all of these elements.
The new Epson Surepress UV L-6034 is taking quality ink label printing to a new quality level that will and has changed the markets impression of what this technology can achieve. This Epson printer requires no special coating. The Epson Surepress UV L-6034 offers higher productivity. The Epson 6034 at a high price tag still is well below the price of the Xerox 700. When you decide to buy a digital color press, the Epson 6034 is highly affordable for a digital press. With the Epson 6034, you’ll see more profitable work, while business owners manage their costs.
The Epson 6034 offers converters for the first time, the opportunity to invest in LED UV