1.1 THE BUSINESS EXPOSURE : Business exposure is a very essential subject for students studying business. Notebooks and textbooks may be a medium of imparting knowledge to students but it is only theoretical knowledge and even though it provides information it does not provide students with practical knowledge. Practical knowledge on the other hand can be obtained by exposing the students to the real world of business. Such kind of exposure is known as business exposure. Business exposure is an excellent medium of divulging information to business students as it has already been scientifically proven that visual knowledge is more retainable than its alternative, in this case notebooks and textbooks.
1.2 THE IMPORTANCE OF BUSINESS EXPOSURE It is very essential for business students to be aware of all the existing business industries in today’s time and age. Along with awareness comes knowledge about the industry which in turn enables students to gain a practical approach towards business studies. Business exposure can change the thinking of students d give rise to innovative ideas towards