European Journal of Innovation Management
European Journal of Innovation Management
Emerald Article: The development of a scale to measure consumer doubt toward new products Maria Sääksjärvi, Kaj P.N. Morel
Article information:
To cite this document: Maria Sääksjärvi, Kaj P.N. Morel, (2010),"The development of a scale to measure consumer doubt toward new products", European Journal of Innovation Management, Vol. 13 Iss: 3 pp. 272 - 293 Permanent link to this document: http://dx.doi.org/10.1108/14601061011060120 Downloaded on: 28-01-2013 References: This document contains references to 71 other documents To copy this document: permissions@emeraldinsight.com This document has been downloaded 923 times since 2010. *
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Maria Sääksjärvi, Kaj P.N. Morel, (2010),"The development of a scale to measure consumer doubt toward new products", European Journal of Innovation Management, Vol. 13 Iss: 3 pp. 272 - 293 http://dx.doi.org/10.1108/14601061011060120 Maria Sääksjärvi, Kaj P.N. Morel, (2010),"The development of a scale to measure consumer doubt toward new products", European Journal of Innovation Management, Vol. 13 Iss: 3 pp. 272 - 293 http://dx.doi.org/10.1108/14601061011060120 Maria Sääksjärvi, Kaj P.N. Morel, (2010),"The development of a scale to measure consumer doubt toward new products", European Journal of Innovation Management, Vol. 13 Iss: 3 pp. 272 - 293 http://dx.doi.org/10.1108/14601061011060120
Access to this document was granted through an Emerald subscription provided by LAHORE UNIVERSITY OF MANAGEMENT SCIENCES For Authors: If you would like to write for this, or any other Emerald publication, then please use our Emerald for Authors service. Information about how to choose which publication to write for and submission guidelines are available for all. Please visit www.emeraldinsight.com/authors for more information. About Emerald www.emeraldinsight.com With over forty years' experience, Emerald Group Publishing is a leading independent
Emerald Article: The development of a scale to measure consumer doubt toward new products Maria Sääksjärvi, Kaj P.N. Morel
Article information:
To cite this document: Maria Sääksjärvi, Kaj P.N. Morel, (2010),"The development of a scale to measure consumer doubt toward new products", European Journal of Innovation Management, Vol. 13 Iss: 3 pp. 272 - 293 Permanent link to this document: http://dx.doi.org/10.1108/14601061011060120 Downloaded on: 28-01-2013 References: This document contains references to 71 other documents To copy this document: permissions@emeraldinsight.com This document has been downloaded 923 times since 2010. *
Users who downloaded this Article also downloaded: *
Maria Sääksjärvi, Kaj P.N. Morel, (2010),"The development of a scale to measure consumer doubt toward new products", European Journal of Innovation Management, Vol. 13 Iss: 3 pp. 272 - 293 http://dx.doi.org/10.1108/14601061011060120 Maria Sääksjärvi, Kaj P.N. Morel, (2010),"The development of a scale to measure consumer doubt toward new products", European Journal of Innovation Management, Vol. 13 Iss: 3 pp. 272 - 293 http://dx.doi.org/10.1108/14601061011060120 Maria Sääksjärvi, Kaj P.N. Morel, (2010),"The development of a scale to measure consumer doubt toward new products", European Journal of Innovation Management, Vol. 13 Iss: 3 pp. 272 - 293 http://dx.doi.org/10.1108/14601061011060120
Access to this document was granted through an Emerald subscription provided by LAHORE UNIVERSITY OF MANAGEMENT SCIENCES For Authors: If you would like to write for this, or any other Emerald publication, then please use our Emerald for Authors service. Information about how to choose which publication to write for and submission guidelines are available for all. Please visit www.emeraldinsight.com/authors for more information. About Emerald www.emeraldinsight.com With over forty years' experience, Emerald Group Publishing is a leading independent