Preview

Evaluation of the iPhone 5s

Powerful Essays
Open Document
Open Document
1346 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Evaluation of the iPhone 5s
In the first 24 hours of the launch on September 20, 2013, Apple Inc. sold 2,750,000 iPhone 5s'. The Apple iPhone is the top sold smartphone and is continuing to control the market. The iPhone 5s is a very respected and prominent product, it is used by millions of people for many tasks like work and school. There are few things that stand out to me that I have chosen for the iPhone 5s to evaluate it in: Design, Technology, Software, and the App Store. I believe that the iPhone 5s proves itself in all of these categories, and many people would agree with me, as well as disagree. The design plays a huge role in cell phones, it has to grasp the buyers attention and make them want the product just by looking at it or by watching someone use it. The iPhone 5s does this really well, Apple engineers and designers managed to compress the technologies they made inside a space that’s a mere 7.6 millimeters thin and 112 grams light. This redesign resulted in an incredibly thin, impressively light, extraordinarily powerful smartphone. The engineering challenge was significant, but they succeeded in adding more to it without making iPhone 5s bigger or heavier. The iPhone began with something perfectly simple, your finger. And now Apple took touch to the next possible place with Touch ID, the fingerprint identity sensor. Your fingerprint is the perfect password, you always have it with you and no one can ever guess what it is. But beyond that, it just made sense that your phone should recognize you. It should learn you, not require you to memorize and enter passwords in order to use it. Apple also put the sensor in the best place possible, where you most commonly rest your thumb, on the Home button. It is amazing how Apple increased the speed of the iPhone 5s without decreasing the battery life, in fact, they increased the battery life. This is all true because Apple engineered a new processing chip. The A7 chip is designed around 64-bit architecture, which is a first for

You May Also Find These Documents Helpful

  • Good Essays

    Apple is continually on the cutting edge of technological advances in the cellular phone industry with better innovations to their products. The iPhone 5S® is the most recent technological advancement to the iPhone® with an improved camera, a next-gen CPU and motion tracking chip, and fingerprint sensors. Major drawbacks are that it still has the four inch screen like the original iPhones®, the fingerprint sensor only works with Apple applications at this time, the 64 bit A7 processor and the M7 motion-tracking chips do not have any “killer apps” yet, and the iOS 7 may boggle the minds of longtime iPhone users; the iPhone 5S is by far the fastest and most technologically advanced of the Apple SmartPhones® to date. (C/net.com, 2013).…

    • 671 Words
    • 3 Pages
    Good Essays
  • Better Essays

    On June 27, 2007 Apple released the first generation iPhone. Apple had revolutionized a number of their products prior to the iPhone. The iPod was the most popular electronic for personal entertainment for years. At the release of the original iPhone, Apple saw a similar effect on the cell phone industry. There was not another phone on the market that had a virtual keyboard, the ability to receive HTML e-mail and a full web browser. However, the honeymoon for Apple did not last long. The iPhone is no longer leading the industry. This paper will examine possible options of what Apple can do to again become the leader in the smart phone industry.…

    • 1801 Words
    • 8 Pages
    Better Essays
  • Powerful Essays

    The high cost of the iPhone 5 has brought it to “rock star” status for many in the Smartphone world and considered a sign of wealth although consumers typically do not pay cash, sign a contract, and basically pay with credit. Other factors contributing to demand is perceived quality of Apple products and the availability and price of competing products. This September a new gadget was released though it was not completely new. Apple released the iPhone 5c. The phone boasts a few fun changes, most notably a choice of colors that were previously unavailable and a…

    • 2203 Words
    • 9 Pages
    Powerful Essays
  • Better Essays

    Steve Jobs unveiled iPhone to the world on January 09, 2007 by defining it as a wide screen iPod Touch featuring functionalities of phone and an Internet communicator named iPhone. Apple IPhone is considered apples most innovate and best selling product according to “the secret to Apple’s success” article they raised a point about Apple’s marketing strategy, “Making markets vs. addressing markets – Some claim that Apple doesn’t ask people what they need but gives them products they decide they want.” In a competitive industry such as the mobile device industry, no consumer would purchase a cellphone unless they perceive its worth as valuable. No body necessarily needs an apple iPhone they have many options however, they want the phone because they value the product. Another marketing strategy worth noting is how Apple markets their products. Apple has demonstrated a cool factor in their product; the Attention they spent on the design and detail distinguishes Apple’s products from other competitors.…

    • 958 Words
    • 4 Pages
    Better Essays
  • Good Essays

    References: Dak. (2012). “iPhone 5 Review – What’s Up and What’s Not”. Retrieved from .…

    • 1114 Words
    • 5 Pages
    Good Essays
  • Good Essays

    Iphone 6

    • 799 Words
    • 4 Pages

    The video concept compares the iPhone 6 to the iPhone 5, hinting at how Apple could modify the design of its existing handset to accommodate a larger 5.7-inch display.…

    • 799 Words
    • 4 Pages
    Good Essays
  • Satisfactory Essays

    Iphone 4s vs Iphone 5

    • 305 Words
    • 2 Pages

    The differences between the phones may be minimal but that small change makes the iPhone 5 a more preferable choice of phone. The new features apple created have improved in many ways making iPhone 5 one of the most technological in the market.…

    • 305 Words
    • 2 Pages
    Satisfactory Essays
  • Satisfactory Essays

    The ongoing competition amongst smartphone companies never ceases to amaze the consumer. There are multiple features that consumers, including myself, consider when desiring to upgrade to a new smartphone. The next line of smartphones should have a more durable LED display, with a scratch-resistant glass for input, a minimum of 4G Internet speeds, a faster processing operating system, and a longer battery lifespan that can be charged wirelessly. We will compare the features of the up coming Samsung Galaxy S3 and Apple’s iPhone 5. Hopefully this will make it much easier to choose your new smartphone. First, let us take a look at the Samsung Galaxy S3. Note, all of these features are anticipated!…

    • 594 Words
    • 3 Pages
    Satisfactory Essays
  • Powerful Essays

    Iphone 5s

    • 2521 Words
    • 11 Pages

    iPhone targets consumers who need to store any kind of information and communicate and people who want entertainment on the go. The following plan analyzes the SWOT (Strengths, Weaknesses, Opportunities and Threats) and the PEST (Political, Economic, Social and Technological) and other situational analysis of the iPhone and the smartphones market. After that, we determined the objectives of this plan. According to our objectives we targeted segments consist of professionals, students, corporate users and health care workers. And according to consumer and market needs and some feedbacks, we determined the feature of the product, which has been developed and designed to meet the needs of each segment we are targeting. In addition, we implemented the pricing strategies we are going to use. Finally, a control plan designed to keep our whole plan in control and in continuous update.…

    • 2521 Words
    • 11 Pages
    Powerful Essays
  • Good Essays

    introduction of iphone 5s

    • 462 Words
    • 2 Pages

    iPhone 5s is our most refined iPhone to date. It is meticulously designed, engineered, and crafted. But it's the remarkable innovation inside the iPhone 5s that sets a new precedent. It's not just rampant technology for technology's sake. Every single component, every process, has been considered and measured to make sure that it's truly useful, and that it actually enhances the user's experience.…

    • 462 Words
    • 2 Pages
    Good Essays
  • Good Essays

    IPhone 6

    • 1064 Words
    • 3 Pages

    The iPhone 6 is larger yet even thinner than before, many may say its better in every way ("Apple", 2014). It has a smooth metal surface with a new Retina HD display, its more powerful and more power efficient. This phone puts hardware and software functions in perfect continuous unison, it’s like no other ("Apple", 2014). Not only does it have Retina HD display it has higher contrast dual domain pixels for more accurate color and wide view angles. The camera has a UV light liquid crystals so they lie exactly where they should. The crystal delivers a superior viewing experience with shaper text and deeper blacks ("Apple", 2014).…

    • 1064 Words
    • 3 Pages
    Good Essays
  • Good Essays

    informative speech

    • 911 Words
    • 4 Pages

    Since June 2007, iPhone has been dominating the cell phone world, and according to Forbes Magazine, Apple sold 5 million iPhone 5’s in its opening weekend.…

    • 911 Words
    • 4 Pages
    Good Essays
  • Better Essays

    At launching 2007 the iPhone Apple, Inc. was new entrant in the market of mobile handsets in the Porter’s 5 forces framework (Porter, 1985). Although it was not the highest technology standard on the market it was perceived by Apple customers as the pinnacle of the mobile handset hardware because of two main factors: the offering was from a firm, being strongly branded and recognized as an innovative firm, well known by its MAC-s and iPOD. In fact iPhone, bearing mostly used features of the iPOD, was supplementary product to other existing products of the firm. Nevertheless its user friendly design and elegance, combined with the buzz of expectation of a new product that the firm created, turning its brand fans into willing to buy buyers pushed Apple in a leading market position that continued with certain fluctuations with the next iPhone generations (Diagam No. 1). Most users praise at premium the easy to use interface and the sleek design. The most common complaint appears for users in the time to get used to the touch screen keyboard. The iPhone has gained a competitive advantage due its technological difference from other phones, but not only – the remarkable communication of the new Apple product – series of metaphoric stories of Apple CEO Steve Jobs, explaining not what the offering is, but why the firm designed it for the users and how, engaged emotionally the customers. Apple correctly predicted the stupendous success of the iPhone and contracted Samsung as an exclusive hardware supplier for NAND Flash RAM. In spite the mobile handsets market is standardized and strongly competitive, Apple has invested significant money and effort into not allowing the iPhone to be positioned as a commodity item, but as a simple, unique and superior product (iPhone and the others in the mobile sets industry, similarly positioned as Mercedes in the car industry and Bang and Olufsen in the hi-fi…

    • 1437 Words
    • 6 Pages
    Better Essays
  • Good Essays

    Since Apple’s foundation on April 1, 1976(1), it has been climbing to the top of the world’s biggest and most valuable companies via the many breakthroughs in technology particularly the iPod, iMac and MacBook. However, ever since Apple’s famous CEO, Steve Jobs, passed away last year, Apple has rapidly gone downhill. The shoes Steve left seem to be too big for the new CEO Tim Cook; he seems to prefer to sail the big ship named Apple into safe harbor in order to avoid the many big waves from Samsung and Nokia. Unfortunately, all Apple’s new products make people miss Steve’s enthusiasm. One of those false blockbuster new items is the iPhone 5, which was released last month. For Apple fans, the iPhone 5 is simply frustrating. Apple’s loyal customers have been disappointed by the new iPhone 5 because of its decreased applications, appearance and abilities.…

    • 881 Words
    • 4 Pages
    Good Essays
  • Powerful Essays

    When the iPhone was first released out in to the public in June of 2007, it was an instant hit, but Apple is always looking to increase its market share in the smart phone industry. The smart phone industry is such a competitive market that innovation and consistent improvement are a must. As the iPhone’s product life cycle continues to move forward, Apple will need to stay on top of their marketing strategies to remain successful, especially as the product reaches maturity.…

    • 3131 Words
    • 13 Pages
    Powerful Essays