Specific (concrete, detailed, well defined), Measureable (numbers, quantity, comparison), Achievable (feasible, actionable), Realistic (considering resources) and Time‐bound (a defined time line). It is important to create achievable objectives. Many communication efforts are said to fail only because the original objectives were wildly unreasonable. For example, it is generally impossible to achieve a change of 100 percent.Because objectives articulate what the communication effort is intended to do, they should be:
Supportive of the health program 's goals
Reasonable and realistic (achievable)
Specific to the change desired, the period during which change should …show more content…
In this working with the healthcare industry is important to increase the proportion of health care providers, health maintenance organizations, and health insurance companies who present and discuss the health risks associated with overweight and obesity in sensitive, culturally-appropriate language to their patients and also informing the people about the factors of socioeconomic,environmental and personsal factors which contribute to obesity. 2.Increase the proportion of adolescents and adults aware of current physical activity guidelines and recommendations. Develop a media health promotion campaign emphasizing increasing physical activity to prevent or reduce overweight and obesity.Increase the proportion of persons appropriately counseled by medical and allied healthcare professionals and educators about physical activity or exercise and Increase the proportion of adults who engage regularly, preferably daily, in moderate physical activity for at least 30 minutes per day,and/or vigorous physical activity for at least 20 minutes per