Executive Business Communication

EXECUTIVE BUSINESS COMMUNICATION
ASSIGNMENT

SUBMITTED BY,
SHANTHI KRISHNA
MBA ‘A’

WHEN THE PRESENT MEETS THE FUTURE

Let’s start it from the famous quote of Khuswant Singh, “A bad government is a government elected by good people who do not vote” And, as far as all the elections fought in independent India, statistics reveal that youths constitute the major part (more than 57%) of the people who do not vote. If the people, who have education, mental ability to understand government policies, figure out the loopholes and capability of taking a more rational decision, will not vote, then fate of any democracy can be forecasted easily. However, the trend started changing after 2004 with emergence of young leaders and awareness of educated mass regarding the importance of their vote. Through this presentation I would like to bring about the gap between the youth (who are the future of our nation) and the politics and politicians (who are the present of our nation).
In almost every election young people are the least likely to vote, and these participation rates are continuously declining the youth membership of political parties is dropping. Young people are less concerned with politics, less politically knowledgeable and do not participate in social or political activities. They have low levels of political interest. But are young people doing such a bad job? Do they really have such low levels of involvement?
Through this seminar presentation I concentrate on implementing the idea of politics into the minds of youth. By the end of this seminar I hope the youth of this generation, who have less political knowledge, be aware of all the political issues and have an idea regarding how politics in a country works. My audience will be the students of Rajagiri Centre for Business Studies.

The message of this seminar before being delivered has gone through several steps. They are:

STIMULUS
The idea of conducting this seminar was obtained from the session of “Business Updates” that was conducted in our class. Majority of the students were not aware about the political issues even though they were familiar with the daily news headlines. An interaction session resulted in a few students giving their views about politics and the rest were sitting idle without any idea of what was going on in their very own class. This struck me with the idea of implementing a “POLITICAL DAY” in the college where the students get to interact with the young politicians and get an idea of the politics in today’s world. This might also help in building political updates which will assist in striving against the corporate world.

ANALYSIS
Information Management:
The lack of political knowledge among the young generations is widely known. Many articles and columns have been emerged on this. This was the primary source of information relating to this topic. All these articles and television talk shows were considered as a reference to the idea. The speeches delivered by Shri. Salman Khurshid and Shri. Alphons Kannanthanam were all stating the need for youthful and true politicians. Those young minds who are willing to change the world that it is today and to serve the nation can be a politician. One of the leading newspapers had an article “Politics without policies”. It served as a secondary data. Through that article the present nation’s politics working on a policy less environment was put out. By including many fresh and capable minds into today’s politics, there can be a change made to the nation.
Critical Thinking:
The main purpose behind this seminar is to bring out the true form of politics to the young generations. “Political Day” can be a one day program wherein the students can get to interact with the true politicians. A panel of students can choose the politicians who they want to interact with. The list of politicians can have those who are true to their word and who really wish to bring change to the world. A hardcopy regarding the recent political issues and those topics which are discussed during the sessions can be distributed to the students. The issues should be clearly put in front of the students, not just a media version.
Goal Setting:
The reason for this seminar to be presented is: * To create an awareness of how today’s politics work * To create political knowledge among young generations * To make an interaction between the true politicians and the students * To give a picture of how the nation’s political situation will be if more youth work in it together.

DEVELOPING MESSAGES
Determine purpose:
The seminar on the topic “WHEN FUTURE MEETS PRESENT” is determined to be said to the students. The purpose of this seminar is to bring a change in the view about politics. The idea of such a seminar is in making the audience have political knowledge. This will help them to strive in the present corporate world.
Situation Analysis:
This seminar is intended to be presented in front of all students. The seminar will be an interacting session where the students get to interact with the politicians. The politicians can make use of the technologies to catch the students’ interest.

Message Design:
The message determined to convey through this seminar is: * Youth can also be a part of politics. * Fresh and true minds can bring about changes in the nation apart the age group they are in. * Not every politicians think about their welfare and there are a few who really wants to change the world. * Well educated youth can take better decisions for the welfare of the nation. * Reducing the gap between youth and politics.

Media Selection:
The media choosen to conduct this seminar is public speaking and face-to-face conversation.

ENCODING
To make the message clear to the students public speaking along with the assistance of technologies can be used. The students can interact with the politician and bring out their questions.

BARRIERS OF COMMUNICATION
The possible barriers that could be faced are: * Rejection of the faculty to conduct such a seminar. * Unwillingness of the students. * Unwillingness of the politician. * The message tried to convey gives a negative impact. * Technical barriers

SOLUTIONS TO THE BARRIERS * The idea of the seminar will be revised into new form as per the suggestions of the faculty. * Impart games and activities during the session to make it interesting for the students. * Convince the politician about such the need for such a seminar. * Careful measures will be taken to make sure no controversial matters arises. * Seek support of a technician to make the presentations run smoothly.