Executive summary
The main purpose of this presentation is to analyse the different strategies used by the Tata Group companies in their way to globalization along with the role of the Tata Group Center in the process. Based on their previous acquisition history we will analyse whether the risky acquisition of Jaguar and Land Rover is a good strategic move for the Tata Group and give our recommendations.
The information used is based on the case study ‘House of Tata: Acquiring a Global Footprint’ (Khanna, Palepu, Bullock, 2009) and the methods of analysis included are SWOT, PESTLE, the strategy clock, five forces analysis, Anstoff’s matrix and financial analysis. All financial tables and graphs can be found in the presentation slides and the appendices of the case study.
The presentation draws attention to the roles of the Tata Group Center such as: facilitating globalization, providing financial support, coordinating government and media relations and promoting the brand of Tata.
It also briefly describers the history and structure of the Tata Group and focuses on three operating companies: Indian Hotels, Tata Tea, Tata Steal. It looks at some of their most important acquisitions (Taj Boston, Tetley, Corus) and explores their strategic movements in order to identify the key factors in their global success.
Furthermore, the presentation explores the benefits and drawbacks of Tata Motors potential acquisition of Jaguar and Land Rover (JLR). If acquired, the positive outcomes for Tata Group would be:
Gain expertise of JLR in production
Gain Market Exposure to developed markets (particularly USA) growing car market as a whole
Brand synergies
Use tata steel to produce JLR cars decreasing cost through wholesale price of steel. Corus UK distribution
An acquisition of JLR would open the possibility to register Tata Motors in the UK and as the UK corporate tax is 26% compared 34 in India 34% there is a substantial potential cost saving
However, there are some concerns that need to be
The information used is based on the case study ‘House of Tata: Acquiring a Global Footprint’ (Khanna, Palepu, Bullock, 2009) and the methods of analysis included are SWOT, PESTLE, the strategy clock, five forces analysis, Anstoff’s matrix and financial analysis. All financial tables and graphs can be found in the presentation slides and the appendices of the case study.
The presentation draws attention to the roles of the Tata Group Center such as: facilitating globalization, providing financial support, coordinating government and media relations and promoting the brand of Tata.
It also briefly describers the history and structure of the Tata Group and focuses on three operating companies: Indian Hotels, Tata Tea, Tata Steal. It looks at some of their most important acquisitions (Taj Boston, Tetley, Corus) and explores their strategic movements in order to identify the key factors in their global success.
Furthermore, the presentation explores the benefits and drawbacks of Tata Motors potential acquisition of Jaguar and Land Rover (JLR). If acquired, the positive outcomes for Tata Group would be:
Gain expertise of JLR in production
Gain Market Exposure to developed markets (particularly USA) growing car market as a whole
Brand synergies
Use tata steel to produce JLR cars decreasing cost through wholesale price of steel. Corus UK distribution
An acquisition of JLR would open the possibility to register Tata Motors in the UK and as the UK corporate tax is 26% compared 34 in India 34% there is a substantial potential cost saving
However, there are some concerns that need to be