Exportation Plan Cacao
Introduction
Today when we talk about business, and cannot be alone in a national but also in an international environment, this thanks to the increasing globalization of the markets that day we inevitably intertwined with customers, suppliers and foreign competitors, including our country. This has led companies to make structural changes, from technology, research, and plantation, network marketing to distribute its products, enabling it to efficiently prepare and compete in a global environment that is increasingly interdependent.
To ensure that the plan is important to build international marketing which has become an element of survival for any company in the global environment as it proposes the implementation of activities in more than one country to assist in the flow of products, exchange for a benefit to the exporter, as mentioned then, to say that his challenge is to develop competitive export plans as the globalization of markets intensifies.
For successful international marketing plan, it must be clear about two things: 1. Market selection:
In this highly competitive world market selection is based on the facilities that each market provides the exporter to position their products. To this must conduct a thorough investigation and, based on it, apply planning tools such as matrices of evaluation of both internal and external factors that help make the right choice more viable market, through an analysis of political, governmental, economic , social, cultural and geographical.
After selecting the appropriate market for export, the next step is to document ourselves on the legal requirements that must be met to carry out the process without further restrictions. 2. Make the mixture international marketing issues
After selecting the market, another key is to mix international marketing, which means apply the controllable variables, product, place and promotion, should be mentioned that the quality of results can be hindered by uncontrollable
Today when we talk about business, and cannot be alone in a national but also in an international environment, this thanks to the increasing globalization of the markets that day we inevitably intertwined with customers, suppliers and foreign competitors, including our country. This has led companies to make structural changes, from technology, research, and plantation, network marketing to distribute its products, enabling it to efficiently prepare and compete in a global environment that is increasingly interdependent.
To ensure that the plan is important to build international marketing which has become an element of survival for any company in the global environment as it proposes the implementation of activities in more than one country to assist in the flow of products, exchange for a benefit to the exporter, as mentioned then, to say that his challenge is to develop competitive export plans as the globalization of markets intensifies.
For successful international marketing plan, it must be clear about two things: 1. Market selection:
In this highly competitive world market selection is based on the facilities that each market provides the exporter to position their products. To this must conduct a thorough investigation and, based on it, apply planning tools such as matrices of evaluation of both internal and external factors that help make the right choice more viable market, through an analysis of political, governmental, economic , social, cultural and geographical.
After selecting the appropriate market for export, the next step is to document ourselves on the legal requirements that must be met to carry out the process without further restrictions. 2. Make the mixture international marketing issues
After selecting the market, another key is to mix international marketing, which means apply the controllable variables, product, place and promotion, should be mentioned that the quality of results can be hindered by uncontrollable