MGT603
PROJECT DETAILS
Individuals and organizations are alike in many ways. Each has competitors and each should plan for the future. Each and every organization faces opportunities and threats and has some internal strengths and weaknesses.
All these make it possible for the individuals and organizations to use and apply many strategic management concepts and tools.
You are required to select any firm operating in Pakistan from Telecom sector and visit that firm (if possible). After a thorough analysis of that firm, use the following strategic management concepts and tools to critically investigate the firm and prepare a 10-15 pages report of your findings and submit that research report on or before 15th January, 2009.
REQUIREMENTS:
Conduct an external and internal analysis for the selected firm.
Explore the opportunities and threats in recent issues of newspapers and magazines and on internet, relevant to this sector. Find out the weaknesses and strengths of that firm and prepare a precise and comprehensive SWOT analysis in bulleted form. (10)
Prepare the EFE matrix for that company with not more than 10 external factors relevant to the firm. (5)
Prepare the IFE matrix for the company with not more than 10 internal factors of the firm. (5)
Construct a large nine-cell diagram that will represent your TOWS matrix for the firm. Label the cells appropriately and suggest 5-10 strategies using TOWS matrix. (10)
Diagram the BCG matrix for 5-10 products of the selected firm. (10)
In the light of all your findings, suggest 4-6 strategies for the firm based on solid reasoning and proper justification. (10)
In the end, you are required to prepare QSPM to analytically review the relative attractiveness of feasible alternative strategies. (Any 3 strategies should be used) (10)
In the light of all above, suggest some recommendations for the firm and crux or conclusion of your research findings. (10)
I am providing the report on