External and Internal Environments
Assignment 2: External and Internal Environments
April 28th, 2013
The forces within the general environment, including politico legal, economic, technological, socio cultural and international forces, have a broad general impact on the organization. Although these forces do not always have a direct influence on the organization's daily activities, they are important.
Today eBay users can bid anything from office equipment’s to real estate to cars. It is surprisingly true but perplexing that “Why has eBay prevailed, but others have failed?” Though many of its successes resulted from its adaptive approach, eBay’s accomplishments can also be explained by the company’s consistent focus on two long-term goals that is “becoming the world’s largest consumer to consumer online auction house and building out each of the five core strategies”. An analysis into these strategies reveal that eBay has applied sound strategic management as adopted from Porter and other Management experts .Its whole business revolves around creating an environment where everyone can come and transact without any second thought of being cheated or misguided in any form
1. Choose the two (2) segments of the general environment that would rank highest in their influence on the corporation you chose. Assess how these segments affect the corporation you chose and the industry in which it operates.
EBay Inc. Is one of the leading internet companies in the world. Founded in 1995 by French Iranian Pierre Omidyar, eBay is employing more than 15500 people while generating total revenue of 11.65 billion dollars as of 2011 (eBay Inc 2011 Results). The company was founded in San Jose, California with a vision of connecting people rather then sells them goods. The company has now about a billion registered users and is the most popular shopping site on the Internet.
EBay’s mission is to provide a global and economic segment platform where practically anyone can trade
April 28th, 2013
The forces within the general environment, including politico legal, economic, technological, socio cultural and international forces, have a broad general impact on the organization. Although these forces do not always have a direct influence on the organization's daily activities, they are important.
Today eBay users can bid anything from office equipment’s to real estate to cars. It is surprisingly true but perplexing that “Why has eBay prevailed, but others have failed?” Though many of its successes resulted from its adaptive approach, eBay’s accomplishments can also be explained by the company’s consistent focus on two long-term goals that is “becoming the world’s largest consumer to consumer online auction house and building out each of the five core strategies”. An analysis into these strategies reveal that eBay has applied sound strategic management as adopted from Porter and other Management experts .Its whole business revolves around creating an environment where everyone can come and transact without any second thought of being cheated or misguided in any form
1. Choose the two (2) segments of the general environment that would rank highest in their influence on the corporation you chose. Assess how these segments affect the corporation you chose and the industry in which it operates.
EBay Inc. Is one of the leading internet companies in the world. Founded in 1995 by French Iranian Pierre Omidyar, eBay is employing more than 15500 people while generating total revenue of 11.65 billion dollars as of 2011 (eBay Inc 2011 Results). The company was founded in San Jose, California with a vision of connecting people rather then sells them goods. The company has now about a billion registered users and is the most popular shopping site on the Internet.
EBay’s mission is to provide a global and economic segment platform where practically anyone can trade
References: http://www.marketwatch.com/investing/stock/EBAY/profile http://www.businesswire.com/news/home/20110328006021/en/eBay-Acquire-GSI-Commerce Adam Cohen, The Perfect Store: Inside eBay (Little, Brown and Company, 2002) R.M. Ellis and A.J. Haywood, “The implications of eBay for ‘real networks’: The distribution of goods, money flows and the Internet infrastructure of e-commerce,” Chimera working paper number 2006-08, University of Essex