In this visual human hypocrisy is expressed by the words Captain Beatty shouts at Montag, as Montag has to burn his own house down. Captain Beatty is a man that one cannot simply understand. Although, throughout the novel Beatty hinted at the fact that he had read many books throughout his life, he allows Montag to be his own demise.
In the picture Captain Beatty is standing tall and proud as he watches Montag destroy the house that has the burden of books. Next to the picture of Captain Beatty is a quote. The quote says, "Now, Montag, you’re a burden. And fire will lift you off my shoulders, clean, quick, sure; nothing to rot later. Antibiotic, aesthetic, practical." This is not taken in a literal sense, but captain Beatty is being extremely hypocritical in the fact that he has done the same thing Montag has done.
Design choices can have a lot to do how a person views an image. The deign can appeal to a strong sense of emotion if done correctly. In the visual Beatty is standing tall and proud along side this is the quote. The combination of the two show that Beatty does not intend to even help Montag. Captain Beatty is HAPPY that Montag has finally met the demise he has earned so much. Underneath the photo of Captain Beatty is another photo. This one is of a burning book. This is significant because if it was not for the law forbidding the burning of books due to it being a fire hazard the whole situation would not have taken place.
Ethos logos and pathos are portrayed through the visual. Through ethos it is clear that this image is a credible source because the image of Captain Beatty and the quote both portray a large theme in the books. This shows that a person understands the concept. Pathos, emotional appeal, is shown through the stand-out colors as well as the book on fire. Both of these aspects portray anger. The claim of the visual is the hypocrisy of humans, and that as time goes on it will only get