Lenovo Group Limited
LECTURE NAME
DR. ERIC STONE
EPPM 4433 Set No: 2 Groups: 4
Table of Contents
1.0. Introduction
1.1. Objective
This objective of this assignment is to focus on the Foreign Direct Investment in the case of Lenovo Group Limited. There’re three objectives that will be concentrated. 1. To study the effect of foreign direct investment on economic growth.
2. To examine the benefit gained by Lenovo through Foreign direct investment.
3. To study the special risks faced by Lenovo through Foreign direct investment.
1.2. Field of research:
1.2.1 Background Lenovo
Furthermore, Lenovo Group Limited (Lenovo or “the company”) offers personal technology which includes products such as personal computers (PC), personal devices as well as services, applications and content. The company operates across the six continents. Lenovo is headquartered in Quarry Bay, Hong Kong and employed 27,000 people as of March 31, 2012. (line, 2013)
Lenovo develops, manufactures and markets technology products and services. It is one of the leading providers of PCs.The group provides notebooks, desktops, workstations, servers, computer accessories and upgrades, mobile phones, computer software and services. (LudovicoRusso, 2013) It serves both enterprise and consumer markets. Lenovo has operations across Americas, Europe and Asia Pacific. Lenovo has organized its business operations under three geographic segments: China, mature markets and emerging markets (excluding China). The group 's product segments include notebook computer, desktop computer, mobile internet and digital home (MIDH), other personal technology products and services and other goods and services. (LudovicoRusso, 2013)
1.2.2 Lenovo’s FDI
After Lenovo acquisition of IBM, the headquarters moved to New York which marks the association has taken an important step in the internationalization of the road. No days,
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