Abstract
According to the Feature Theory the sensory system breaks down the stimuli it receives into various features by using different processes to process the incoming information. The Feature Integration Theory was born from this theory. The Feature Integration Theory analyses and proposes different paradigms on how people are able to identify targets among distractors after or during processing of incoming information. Findings suggest that it takes less time to identify the target if it is among dissimilar distractors.
Keywords: Feature Integration Theory, serial processing, parallel processing, visual search, pop-out effect
Introduction:
Visual information is being constantly presented to …show more content…
The results of current and previous studies were crucial as they have expressed the relevancy of the Feature Integration Theory and how it is applied to our daily living as we are always searching for targets among distractors.
References
M"uller, H., & Krummenacher, J. (2006). Visual search and selective attention. Visual Cognition, 14(4-8), 389--410.
M"uller, H., & Krummenacher, J. (2006). Visual search and selective attention. Visual Cognition, 14(4-8), 389--410.
Neisser, U. (1963). Decision-time without reaction-time: Experiments in visual scanning. The American Journal Of Psychology, 376--385.
Terre Blanche, M., Durrheim, K., & Painter, D. (2006). Research in practice (1st ed.). Cape Town: UCT Press.
Treisman, A., & Gelade, G. (1980). A feature-integration theory of attention. Cognitive Psychology, 12(1), 97--136.
Treisman, A. (1986). Features and objects in visual processing. Scientific American, 255(5), 114--125.
Table : Descriptive stats of reaction time (in