Guillermo Furniture Store Scenario
University of Phoenix
FIN/571
Guillermo Furniture Store Scenario
Guillermo Navallaz is the proud owner of Guillermo’s Furniture Store located in Sonora, Mexico. He chose this area because of its excellent supply of timber for the variety of tables and chairs produced by his company. Business was going well until the late 1990s’ when two events caused a decline in Guillermo’s business. First, a new overseas competitor entered the Sonora furniture market with their high-tech approach that provided furniture to exact customer specifications at low prices. The second event was that the community of Sonora began to grow. The increase of people and jobs raised the cost of labor significantly and Guillermo experienced shrinking profit margins as prices fell and costs rose (University of Phoenix, 2011).
In order for Guillermo to increase his profits, maintain his market share, and have an advantage over his competitors, he must look at alternative projects to improve business. The object of this paper is to make a recommendation for Guillermo to follow based on the financial analysis of the data presented and to evaluate three alternatives for Guillermo to consider. Once a course of action for Guillermo to follow is agreed upon, the team will analyze the financial data to support their recommendation, which will address the issue of foreign competition and labor cost. The analysis will focus on how the alternative chosen will help Guillermo increase profits over the next five years and lower all the costs involved in producing or distributing the furniture. The paper includes a Cash Flow Budget, including assumptions, which will be based on the projected sales and expense budget for the year and any capital investments the company projects over the next five years.
Summary of Three Alternatives
Guillermo is considering three main alternatives. The first alternative is for
References: Internal Rate of Return. (2011). In Investor Words. Retrieved from http://www.investorwords.com/2564/Internal_Rate_of_Return.html. Net Present Value. (2011). In Investor Words. Retrieved from http://www.investorwords.com/3257/Net_Present_Value.html. QFinance The Ultimate Financial Resource. (2011). Weighted Average Cost of Capital. Retrieved from http://www.qfinance.com/balance-sheets-calculations/weighted-average-cost-of-capital. University of Phoenix. (2011). Guillermo furniture store scenario [Simulation]. Retrieved from University of Phoenix, Simulation, FIN571- Corporate Finance website.