In 2009 the Arena Football League ran into financial trouble. The league has since been purchased and now looks ready to reemerge as a more financially secure business. Some said the AFL tried to do too much too soon. With a large television contract on a major network, and eighteen game regular season and player salaries well into six figures, I would agree. The league couldn 't control cost, so they couldn 't make money. The problem wasn’t fan interest and low attendance; it was a league working outside of their means. By watching, and experiencing some of these mistakes I will help with a model to develop a second tier indoor football league. My model will not try and do too much too fast. I will attempt to find ways to reduce expenditures. There have been many indoor leagues and indoor league franchises that have folded or shut down operations. One way I will try and save on start-up expenses is approach these teams and leagues to try and purchase some of those assets. These assets may include equipment like helmets and shoulder pads or even the turf to lie down inside the arena with the dasher pads that cover the walls to protect the players. Finding these items at low cost will help in the long run. Arena football is perfect for many people. The hard core football fan will like the hard hitting, and quick scoring. Families like arena football, because it 's an inexpensive way to bring the family to a sporting event, and the players are more accessible then NFL players. It 's a fun summer time activity that everyone can enjoy. I will make sure that merchandise and tickets remain at an affordable price so that many families can feel that they are going out for an affordable evening of entertainment and they can feel comfortable bringing the entire family. I will start ticket prices at seven dollars per single game. With a home schedule of six games we can begin marketing season passes at just forty-two dollars. The
References: Krotee, M., & Bucher, C. (2007). Management of physical education and sport (13th Ed.). Boston: McGraw Hill. ISBN: 0072972920. Wikipedia: The free encyclopedia. FL: Wikimedia Foundation, Inc. Retrieved December 9, 2012, from http://en.wikipedia.org/wiki/Director_of_football Arena Football League Attendance Needs Some Help: Fan Opinion by Eric R. Ivie | Yahoo! Contributor Network – Wed, Apr 11, 2012 3:12 PM EDT, retrieved on December 9, 2012 from http://sports.yahoo.com/news/arena-football-league-attendance-needs-help-fan-opinion-191200000.html NFL game-day costs for fans By Daniel Bukszpan | CNBC.com – Thu, Oct 4, 2012 3:31 PM EDT retrieved on December 9, 2012 from http://sports.yahoo.com/news/nfl--nfl-game-day-costs-for-fans.html