Finance Project
COMPANY ANALYSIS
SHAUNELLE MOON
TARYN STRADFORD
DANETTE EDELEN
PROFESSOR LEE
FINANCE 320
March 28, 2014
ABSTRACT
Google Incorporated is an international corporation that focuses on internet related services and products such as software, search engines, advertising and ensuring promptness and efficiency. Google Inc. was incorporated September 4, 1998 by Larry Page and Sergey Brin in California. Google’s mission is to “organize the world’s information and make it universally accessible and useful”. After closely researching and analyzing certain financial statements, we would recommend anyone to invest in Google Incorporated. Google’s income statement, cash flow, and balance sheet all reveal that Google is one of the top rising corporations that has an abyss of accomplishments in the technology industry and is only expected to continue expanding. Some of Google’s accomplishments include Google Maps, YouTube, Gmail, Android, and Chrome, which all are substantial in the average person’s everyday life.
Brief History
Google was originally just a project created by Larry Page and Sergey Brin in 1996. The goal of the project was to make a search engine that ranked websites by the number of related websites. By September 14, 2007, google.com was registered and one year later, Google Corporation was formed. Google moved the Google estate to Mountainview, California in 2003 which is where it is still located today. Google is the most widely used search engine on the internet with a 54% market share (http://www.cozy-digital.co.uk/history-of-google/info_67.html). Yahoo! is Google’s closet rival, followed by MSN.
When Google was first established, there were not enough funds to properly form the corporation. Page was hesitant to take the company public. After they borrowed $25 million they were forced to hire a CEO. Eric Schmidt was then hired as Google’s first CEO. Google’s initial public offer was a total of 19,605,052 shares which were
SHAUNELLE MOON
TARYN STRADFORD
DANETTE EDELEN
PROFESSOR LEE
FINANCE 320
March 28, 2014
ABSTRACT
Google Incorporated is an international corporation that focuses on internet related services and products such as software, search engines, advertising and ensuring promptness and efficiency. Google Inc. was incorporated September 4, 1998 by Larry Page and Sergey Brin in California. Google’s mission is to “organize the world’s information and make it universally accessible and useful”. After closely researching and analyzing certain financial statements, we would recommend anyone to invest in Google Incorporated. Google’s income statement, cash flow, and balance sheet all reveal that Google is one of the top rising corporations that has an abyss of accomplishments in the technology industry and is only expected to continue expanding. Some of Google’s accomplishments include Google Maps, YouTube, Gmail, Android, and Chrome, which all are substantial in the average person’s everyday life.
Brief History
Google was originally just a project created by Larry Page and Sergey Brin in 1996. The goal of the project was to make a search engine that ranked websites by the number of related websites. By September 14, 2007, google.com was registered and one year later, Google Corporation was formed. Google moved the Google estate to Mountainview, California in 2003 which is where it is still located today. Google is the most widely used search engine on the internet with a 54% market share (http://www.cozy-digital.co.uk/history-of-google/info_67.html). Yahoo! is Google’s closet rival, followed by MSN.
When Google was first established, there were not enough funds to properly form the corporation. Page was hesitant to take the company public. After they borrowed $25 million they were forced to hire a CEO. Eric Schmidt was then hired as Google’s first CEO. Google’s initial public offer was a total of 19,605,052 shares which were
References: Google.com. 2014. Financial Statements for Google Inc. - Google Finance. [online] Available at: https://www.google.com/finance?fstype=ii&q=NASDAQ:GOOG [Accessed: 22 Mar 2014]. Investor.google.com. 2014. 2013 Financial Tables – Investor Relations – Google. [online] Available at: http://investor.google.com/financial/tables.html [Accessed: 27 Mar 2014]. Investor.google.com. 2014. Google Inc. Announces Fourth Quarter and Fiscal Year 2013 Results – Investor Relations – Google. [online] Available at: https://investor.google.com/earnings/2013/Q4_google_earnings.html [Accessed: 26 Mar 2014]. Money.cnn.com. 2014. GOOG - Google Inc Financial Results - CNNMoney.com. [online] Available at: http://money.cnn.com/quote/financials/financials.html?symb=GOOG&dataSet=CFS [Accessed: 26 Mar 2014]. NASDAQ.com. 2014. Google Inc. (GOOG). [online] Available at: http://www.nasdaq.com/symbol/goog [Accessed: 26 Mar 2014]. Yahoo! Finance. 2014. Google Inc.. [online] Available at: http://finance.yahoo.com/q?s=GOOG [Accessed: 22 Mar 2014]