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Financial Analysis of Jd Sports

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Financial Analysis of Jd Sports
Executive Summary

Faced with the adverse economic environment, the sports retail industry is fiercely competitive. All the companies involved take various measures to maintain competitive advantage and improve profitability. When it comes to whether a corporation is worth to invest, financial analysis is greatly needed, since it can provide sufficient information to investors from different viewpoints. After in-depth financial analysis of JD Sports Fashion (JD), one of the leading specialised sports retailers in UK, it can be concluded that JD is worthwhile for a pension fund to invest.

Contents
Introduction 3

Company Profile 3

PEST Analysis 5

SWOT Analysis 5

Strengths 6

Weaknesses 7

Opportunities 7

Threats 7

Historical Performance 8

Strategy Analysis 8

Segmentation 9

Product-Strategy 9

Financial Market Strategy 12

Financial Analysis 12

Overall Profitability 13

Operating Activities Performance Product-Strategy 13

Working Capital Management 15

Non-current Assets Management 16

Financial Leverage Ratio Analysis 17

Cash Flow Analysis 20

Forecasts 23

Sales Growth 23

NOPAT Margin 24

Net Working Capital to Sales Ratio 24

Net Non-current Assets to Sales Ratio 24

After Tax Cost of Net Debt 25

Valuation 25

Sensitivity Analysis 26

Conclusion and Recommendation 27

1. Introduction

Since established in 1981, JD has become one of the leading sportswear retailers in UK and Ireland. To develop sufficient evidences for whether to invest JD, the report will firstly give a brief description of JD. Secondly, it will conduct JD’s PEST and SWOT analysis. Thirdly, JD’s historical performance and the future prospects will be examined both from its strategy analysis and financial analysis

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