Floriculture
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AFRICAN PRODUCERS IN THE CUT FLOWERS AND FOILAGE TRADE
Case Study
Chaminda Wijethilake - Words 2973
Table of Contents
Title Page 1
Table Of Contents 2
Introduction 3
Question 1 3
Question 2 4
Question 3 6
Question 4 7
Conclusion 8 References 9 Introduction – Avanti Gauba
The floriculture trade involves the production and consumption of cut flowers and foliage’s. The industry is rapidly growing and creating strong linkages between developing and developed nations. The trade began in the 17th century as nations such as Germany France and Japan, both produced and consumed foliage and cut flowers. Over the times a new trend for floriculture has been emerging production companies in developing nations, which are producing cheaper cut flowers and foliage’s. This is due to low labour costs, better climate conditions and energy cost. These countries include Ghana, Zimbabwe, Ecuador, Kenya and Colombia. At least 90% of flower sales are enforced purchases for weddings, funerals, birthdays, and anniversaries. Majority of these sales are made in developed countries such as America and countries in the European Union, the bulk of cut flowers and foliage’s are exported to these developed nations.
One of the challenges for African flower and foliage producers is the need to ensure that the products reach the final consumers in good quality. Must they then produce and market their own products that are more tolerant to stresses of long shipping or continue to produce traditional European flowers, which are difficult and expensive to transport. – Avanti Gauba
Since the 17th century countries such as Netherlands, Colombia, Ecuador, Kenya, Belgium, Ethiopia and Zimbabwe have been actively involved in exporting cut flowers and foliage’s. Mainly used for bouquets and ornamental purposes, the demand for cut flowers have been rapidly developing. Africa’s main market is the European union because of its close proximity, cheaper labour and longer shelf life
AFRICAN PRODUCERS IN THE CUT FLOWERS AND FOILAGE TRADE
Case Study
Chaminda Wijethilake - Words 2973
Table of Contents
Title Page 1
Table Of Contents 2
Introduction 3
Question 1 3
Question 2 4
Question 3 6
Question 4 7
Conclusion 8 References 9 Introduction – Avanti Gauba
The floriculture trade involves the production and consumption of cut flowers and foliage’s. The industry is rapidly growing and creating strong linkages between developing and developed nations. The trade began in the 17th century as nations such as Germany France and Japan, both produced and consumed foliage and cut flowers. Over the times a new trend for floriculture has been emerging production companies in developing nations, which are producing cheaper cut flowers and foliage’s. This is due to low labour costs, better climate conditions and energy cost. These countries include Ghana, Zimbabwe, Ecuador, Kenya and Colombia. At least 90% of flower sales are enforced purchases for weddings, funerals, birthdays, and anniversaries. Majority of these sales are made in developed countries such as America and countries in the European Union, the bulk of cut flowers and foliage’s are exported to these developed nations.
One of the challenges for African flower and foliage producers is the need to ensure that the products reach the final consumers in good quality. Must they then produce and market their own products that are more tolerant to stresses of long shipping or continue to produce traditional European flowers, which are difficult and expensive to transport. – Avanti Gauba
Since the 17th century countries such as Netherlands, Colombia, Ecuador, Kenya, Belgium, Ethiopia and Zimbabwe have been actively involved in exporting cut flowers and foliage’s. Mainly used for bouquets and ornamental purposes, the demand for cut flowers have been rapidly developing. Africa’s main market is the European union because of its close proximity, cheaper labour and longer shelf life
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