Flower shops and florists are busiest particularly during special holidays and events like Valentines Day, Mother’s Day, Christmas, Wedding Season, and Prom Season.
Not only that, flowers and floral arrangements are also in demand all year long. Consider birthdays, anniversaries, catered functions, when you want to say thank you, or if you are visiting a sick friend or relative in the hospital—these are only some of the occasions that can occur at any given day.
If you are seriously contemplating on opening your very own flower shop then you must conduct an extensive research on the subject. Aside from the willingness and the desire to accomplish something, an equally important ingredient for any successful business is knowledge about the industry.
Discussed below are some pointers on how to start, operate, and manage a flower shop business.
• First, you need to familiarize yourself with the basic design principles involved in flower arrangement. If you already have a background in floral arrangement, then that’s good. Otherwise, you can always attend classes on the subject. There are many schools and institutions that offer courses on flower arrangement. You also need to study the rudiments of operating a small business. There are tons of sources you can avail of. You can read books, attend seminars, browse the internet for information. You can also buy instructional CD’s if you like, whatever gets the job done.
• Second, select a location for your flower shop that is highly visible and easily accessible both by both pedestrian and vehicular traffic. Don’t put up your flower shop in an area where yours customers will need to use a map in order to get to.
• Third, you will need to invest on the tools