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Fmcg Sector
REPORT ON BENCHMARKING OF FMCG INDUSTRIES IN INDIA
BY: SHASHANK CHAUHAN

TABLE OF CONTENTS CONTENT PAGE NUMBER

1. Acknowledgements ………………………………………………02 2. Declaration……………………………………………………......03 3. Introduction……………………………………………………….05 4. Executive Summary………………………………………………06 5. Industry analysis………………………………………………….07 6. About industry……………………………………………………08 7. Structural analysis of Indian FMCG industry………………….. 08-09 8. Distinguish feature of Indian FMCG business…………………...09 9. Analysis of marketing and distribution of Indian FMCG……….09-10 10. Reason for competition of Indian FMCG………………………...10 11. Company Analysis………………………………………………..11 12. Company profile (Cadbury India Ltd.)…………………………...12-13 13. Company profile( Johnson & Johnson India Ltd…………………14 14. Company profile (Nestle India Ltd.)……………………………...15-17 15. Comparison of sales of Cadbury India Ltd……………………….17 16. Comparison of net profit of Cadbury India Ltd…………………..18 17. Comparison of sales of Johnson………………………………….18 18. Comparison of Net profit of Johnson India Ltd…………………19 19. Comparison of sales of Nestle India Ltd………………………….19 20. Comparison of Net Profit of Nestle India Ltd…………………… 20 21. Comparison of sales of three industry……………………………..20 22. Comparison of net profit of three industry………………………..21 23. Comparison of yearly growth of three company………………... 21 24. Comparison of profit increased of three company………………..22 25. Research Methodology…………………………………………... 23 26. Data Analysis………………………………………………………24-33 27. Opportunity analysis……………………………………………... 30-31 28. Analysis of internal supply chain efficiency……………………… 32 2

29. Analysis of internal supply chain working capital productivity……33
30. Conclusion----------------------------------------------------------------- 34 31. Recommendation---------------------------------------------------------- 34 32. Reference------------------------------------------------------------------- 34

3. INTRODUCTION

This project is about finding the
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