Ford strategy
Product strategic:
As we all know, Mazda is a part of Ford’s core strategy. We think Ford needs to develop the fair price cars which can suitable for more people. As a result, Ford may not attempt to market a global luxury brand.
They need to change the technology they used. Use more modern science and technology to improve their products quality. As for new product, they present cars which use less fuel than before, what’s more, they present cars which use the electricity and then will eliminate the fee of using the fuel when we drive the cars in the past. As a result, it helps to reduce the discharge of the CO2 and have a better social responsibility. As for new product, they present cars which use less fuel than before, what’s more, they present cars which use the electricity and then will eliminate the fee of using the fuel when we drive the cars in the past. As a result, it helps to reduce the discharge of the CO2 and have a better social responsibility and follow the green environmental protection idea.
We are also going to focus our products on a trailer home, which the lower level of people who didn’t have enough money to buy a house and a car. Then our home-van can offer them as a very good choice, sweet home and a car.
What else, they can also consider more in the comfort level of the car. For example, in England, most of the female consumer will more likely to buy the German cars such as BMW because they have consider more about the seats which they can be more satisfy with the car company and more willing to buy them.
It’s also very important to have a strong sense of after-sale service. So after the sales of the cars,
As we all know, Mazda is a part of Ford’s core strategy. We think Ford needs to develop the fair price cars which can suitable for more people. As a result, Ford may not attempt to market a global luxury brand.
They need to change the technology they used. Use more modern science and technology to improve their products quality. As for new product, they present cars which use less fuel than before, what’s more, they present cars which use the electricity and then will eliminate the fee of using the fuel when we drive the cars in the past. As a result, it helps to reduce the discharge of the CO2 and have a better social responsibility. As for new product, they present cars which use less fuel than before, what’s more, they present cars which use the electricity and then will eliminate the fee of using the fuel when we drive the cars in the past. As a result, it helps to reduce the discharge of the CO2 and have a better social responsibility and follow the green environmental protection idea.
We are also going to focus our products on a trailer home, which the lower level of people who didn’t have enough money to buy a house and a car. Then our home-van can offer them as a very good choice, sweet home and a car.
What else, they can also consider more in the comfort level of the car. For example, in England, most of the female consumer will more likely to buy the German cars such as BMW because they have consider more about the seats which they can be more satisfy with the car company and more willing to buy them.
It’s also very important to have a strong sense of after-sale service. So after the sales of the cars,