General Motors: innovation and design
Recommendation Report:
General Motors
Written For: General Motors
Table of Contents
Executive Summary.............................................................................................................................3
Introduction………....................................................................................................................……..4
Strengths............................................................................. ..................................................………...5 Global Presence........................................................................................................................5 Figure 1….......................................................................................................……….5 New Vision and Strategy……........................................................................................….…6 Figure 2…...................................................................................................................6
Weaknesses…......................................................................................................................................7
High Cost Structure….............................................................................................................7 Company Bureaucracy…........................................................................................................8
Opportunities……...............................................................................................................................8
New Technology….................................................................................................................8 Rising Fuel Costs…................................................................................................................9
General Motors
Written For: General Motors
Table of Contents
Executive Summary.............................................................................................................................3
Introduction………....................................................................................................................……..4
Strengths............................................................................. ..................................................………...5 Global Presence........................................................................................................................5 Figure 1….......................................................................................................……….5 New Vision and Strategy……........................................................................................….…6 Figure 2…...................................................................................................................6
Weaknesses…......................................................................................................................................7
High Cost Structure….............................................................................................................7 Company Bureaucracy…........................................................................................................8
Opportunities……...............................................................................................................................8
New Technology….................................................................................................................8 Rising Fuel Costs…................................................................................................................9