Glanbia's Internal and External Environment
The Organisational Domain and The External Environment
An organisation’s domain is its chosen environmental field of action. It is the territory that the organisation stakes out for itself with regard to products, services and markets served. This is also strongly affected by the organisation’s external environment. The external environment incorporates all the elements that exist outside the boundary of the organisation and have the potential to affect all or part of the organisation.
Task Environment:
The task environment includes external sectors with which the organisation interacts with directly and that have a direct impact on the organisation’s capability to accomplish its objectives. Some of these sectors include:
Industry Sector:
This sector comprises all of the company’s competitors and related industries, as well as taking into account the company’s own competitiveness and the industry size in which it operates. Glanbia has three key competitors, which are; Arla Foods, Groupe Danone and Kerry Group plc. Arla Foods is Europe’s largest dairy producer and supplies milk and cheese products to markets across the US, Asia and the UK. Groupe Danone is a global leader in cultured dairy products, including yoghurt and dairy desserts, and supplies dozens of regional brands worldwide. Kerry Group is one of the largest food companies in Europe. It offers some 10,000 products globally including fruit preparations, dairy-based ingredients, dairy products and juices. These three competitors are all continually expanding their product ranges and finding new and innovative ways to serve more markets worldwide. Glanbia is very sensitive to this issue and must respond by expanding their business and product lines too.
Glanbia has many competencies that not only help in continuing to grow and develop the business but also set it apart from its main competitors. Some of its competencies include: world-class and proven manufacturing skills in a wide variety of dairy
An organisation’s domain is its chosen environmental field of action. It is the territory that the organisation stakes out for itself with regard to products, services and markets served. This is also strongly affected by the organisation’s external environment. The external environment incorporates all the elements that exist outside the boundary of the organisation and have the potential to affect all or part of the organisation.
Task Environment:
The task environment includes external sectors with which the organisation interacts with directly and that have a direct impact on the organisation’s capability to accomplish its objectives. Some of these sectors include:
Industry Sector:
This sector comprises all of the company’s competitors and related industries, as well as taking into account the company’s own competitiveness and the industry size in which it operates. Glanbia has three key competitors, which are; Arla Foods, Groupe Danone and Kerry Group plc. Arla Foods is Europe’s largest dairy producer and supplies milk and cheese products to markets across the US, Asia and the UK. Groupe Danone is a global leader in cultured dairy products, including yoghurt and dairy desserts, and supplies dozens of regional brands worldwide. Kerry Group is one of the largest food companies in Europe. It offers some 10,000 products globally including fruit preparations, dairy-based ingredients, dairy products and juices. These three competitors are all continually expanding their product ranges and finding new and innovative ways to serve more markets worldwide. Glanbia is very sensitive to this issue and must respond by expanding their business and product lines too.
Glanbia has many competencies that not only help in continuing to grow and develop the business but also set it apart from its main competitors. Some of its competencies include: world-class and proven manufacturing skills in a wide variety of dairy