Glanbia's Internationalisation Strategy
International Management
Date of Submission:
8th December 2006
A Report to the Managing Director of Glanbia, outlining the issues for consideration in order to expand into International Operations
Contents Page Page
1.0: ACKNOWLEDGEMENTS
2.0: DESTINATION OF REPORT
3.0: AIMS AND OBJECTIVES
4.0: EXECUATIVE SUMMARY 5.0: METHODOLOGY
6.0: INTRODUCTION/ BACKGROUND
7.0: RATIONAL FOR INTERNATIONALISATION
8.0: MANAGERIAL CONSIDERATIONS
Managing Culture
Planning
Problem Solving and Decision Making
Change Management
Management Styles Branding of Product
CONSIDERATIONS
9.0: Operations
10.0: Market
11.0: Financial
12.0: Environmental
14.0: SUMMARY
14.0: CONCLUSION
14.0: RECOMMENDATIONS
1.0 Acknowledgements
Acknowledgement goes to Paul Rowlandson and Rory Mc Laughlin for providing background material in support of this report.
Thanks also go to the library staff and everyone who contributed to the report.
2.0 Destination of Report
The aim of this report is to brief the managing director John Maloney of Glanbia with the key considerations and issues that Glanbia need to address for successful international growth and development. The report will cover all management, market, financial, and environmental considerations. By the end of the report the managing director will have clear recommendations to guide Glanbia through an effective internationalisation growth strategy.
3.0 Objectives
To present a general background and introduction to Glanbia PLC
To discuss the situation and factors surrounding the group 's reasons for embarking on international growth
To investigate and discuss any managerial issues which Glanbia 's management need to take into account in order to secure international success
To analyse and discuss market, financial, operational, environmental and any other considerations which will influence and effect the growth and performance of
Date of Submission:
8th December 2006
A Report to the Managing Director of Glanbia, outlining the issues for consideration in order to expand into International Operations
Contents Page Page
1.0: ACKNOWLEDGEMENTS
2.0: DESTINATION OF REPORT
3.0: AIMS AND OBJECTIVES
4.0: EXECUATIVE SUMMARY 5.0: METHODOLOGY
6.0: INTRODUCTION/ BACKGROUND
7.0: RATIONAL FOR INTERNATIONALISATION
8.0: MANAGERIAL CONSIDERATIONS
Managing Culture
Planning
Problem Solving and Decision Making
Change Management
Management Styles Branding of Product
CONSIDERATIONS
9.0: Operations
10.0: Market
11.0: Financial
12.0: Environmental
14.0: SUMMARY
14.0: CONCLUSION
14.0: RECOMMENDATIONS
1.0 Acknowledgements
Acknowledgement goes to Paul Rowlandson and Rory Mc Laughlin for providing background material in support of this report.
Thanks also go to the library staff and everyone who contributed to the report.
2.0 Destination of Report
The aim of this report is to brief the managing director John Maloney of Glanbia with the key considerations and issues that Glanbia need to address for successful international growth and development. The report will cover all management, market, financial, and environmental considerations. By the end of the report the managing director will have clear recommendations to guide Glanbia through an effective internationalisation growth strategy.
3.0 Objectives
To present a general background and introduction to Glanbia PLC
To discuss the situation and factors surrounding the group 's reasons for embarking on international growth
To investigate and discuss any managerial issues which Glanbia 's management need to take into account in order to secure international success
To analyse and discuss market, financial, operational, environmental and any other considerations which will influence and effect the growth and performance of
Bibliography: Company History (2006) (retrieved 3rd November 2006 from http://www.glanbiausa.com/history.htm) Corporate Brochure (2006), ‘Company History-Slide 27 ', (retrieved 9th November 2006 from http://www.glanbia.com/pdf/brochure.pdf) Douglas, P 'Glanbia blames poor results on EU dairy upheavel '. (retrieved on 4th December 2006 from http://www.foodnavigator.com/news/ng.asp?id=66174) 'Consumer Foods ' 'Dairy Industry in China Touching New Heights '. (retrieved on 4th December 2006 from http://www.newswiretoday.com/news/8867) 'Annual Report 2005 ' 'Glanbia Nutrition powers ahead with Pro-Fibe acquisition '. (retrieved on 4th December 2006 http://www.nutraingredients.com/news/ng.asp?id=67638) Beesley, A (2006) http://www.glanbia.com/pdf/brochure.pdf (2006) ‘Glanbia product innovation at the core of business success ' (retrieved from http://www.business2000.1e/cases/cases_10th/case12.htm on 1st December 2006) Poon, S.P., Evangelist, U.F., Albaum, G. (2005) A comparative study of the management styles of marketing managers in Australia and the People 's Republic of China. Journal of International Marketing Review 22 (1) pp 34-47 T.K., Stephen Robbins, S (2005) Management 8th ed. Upper Saddle River, N.J, Pearson Prentice-Hall Mead, R Senior, B. & Fleming, J. (2006) Organisational Change, 3rd ed. Prentice Hall Appendix