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Global Beverage Forecasts March 2014

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Global Beverage Forecasts March 2014
Global Beverage Forecasts March 2014
On 2nd April 2014

Report Overview:
Canadean’s Global Beverage Forecasts March 2014 identifies promising areas for future growth, in terms of innovative products and lucrative geographies, giving you the upper hand over your competitors. You will secure a proper understanding of shifting market dynamics which will enable you to amend your business plans accordingly to allow maximum sales. You will gain an explicit understanding of the relationship between key drivers of consumer demand in the Global beverage market enabling you to indentify the key areas in which you want to compete in the future.

Key Features and Benefits
Data for 30 individual beverage categories, covering historical trends (1999-2013 provisional and 2014-2019 forecast provided in excel).
Data measures in million litres and litres per capita
Supporting analysis for the individual beverage categories
Canadean's Global Beverage Forecasts includes data tables for 83 markets in eight regions : Africa, Asia, Australasia, Latin America, East Europe, Middle East and North Africa, North America and West Europe.
Regional summaries and a global overview are also included plus supporting text for 53 markets.

Key Highlights
Coffee products are fairly mature however there has been promising signs of growth by utilizing new distribution channels such as coffee lounges and premix vending machines.
Health awareness and concerns have impacted the consumption patterns in a number of key markets in recent years for example sports drinks in Vietnam grew by 35%.
Packaged and Bulk water products and services are seeing an increase in regions such as Eastern Europe due to the lower quality of tap water.
Providing milk to school children has become popular and can drive volume growth, such as in Turkey were a programme helped the White Milk grow by 2% in 2013.
Certain markets, especially in Asia and Africa, have seen a notable increase in demand for carbonates;

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