The July 2014 Global CES Show: Atlantic City Edition
Angela Bello
DeVry University
April 21, 2013
Table of Contents I. Introduction……................................................................................................................. 3
II. Stakeholder Goals, Expectations and How to Meet Them………………………………. 3
III. Theme……………………………………………………………………………………. 4
IV. Implementation…………………………………………………………………………... 4
A. Financial Status…………………………………………………………………………... 5
B. Frequency………………………………………………………………………………… 5 C. Target Attendance………………………………………………………………………... 5 D. Venue Capacity…………………………………………………………………………... 5 E. Accessibility……………………………………………………………………………… 5
V. Event Budget……………………………………………………………………………... 5
Introduction
The consumer electronics sector – spanning computers, home appliances and mobile communications devices – has been one vibrant sector of the US economy, spurring innovation and both industrial and consumer demand at least since the mid-1960s. Two forces emerged that decade. The first was the conversion of the vacuum tube assemblies that powered gigantic mainframe computers into integrated circuit boards that enabled smaller mini-computers and, a decade later, the desktop microcomputers that are ubiquitous today. The second was the development by Motorola of the “luggable” cellular telephone prototype, to be launched commercially in 1973. In 1967, however, none of these were ready for commercial launch yet. The first such exhibit of consumer electronics products therefore revolved on television sets and car radios, which explained why Motorola keynoted the inaugural New York show. In the four decades since then, Moore’s Law of increasingly powerful and progressively cheaper integrated circuits transformed the industry into a $209
References: (Preliminary) Consumer Electronics Association (2013a). About CES. Retrieved from http://www.cesweb.org/About-CES.aspx#411.