Globalisation means ‘Growth to a large scale across the world’. This does not mean just businesses expanding across the world but also news, technology, people and even diseases. It’s when ‘something’ crosses national boundaries at an imaginary speed and on an unpredictable scale. This is only touching the subject in defining globalisation. There are different views on what globalisation is and how it has come about. Within this essay I will discuss the 3 different theories with reference to culture and what key features that makes up globalisation
The term 'culture ' can have a multitude of meaning; however I am talking about culture in terms of the rules of society. In this sense, culture is the shared set of ideas, values, beliefs and goals of any group or perhaps organization of people. Cultures can be very scalable, which is why globalisation can in fact happen; they can also be a hindrance to globalisation. A culture often consists of the very things we have been brought up with and our traditions, and also includes new ideas, some of which can come about and set in to society extremely quickly, such as information technology.
Technology has now created the possibility of global culture, the internet; Satellites and cable TV are breaking cultural boundaries. Where ever you live you can watch an American sitcom on TV whatever part of the world you live in. For example, people in Spain can watch the Australian soap Neighbours and many other TV programmes over the world all thanks to the invention of satellite. We can watch breaking news on the other side of the world while its happening, a good example of that is 9/11, people all over the world saw the aftermath and how the twin towers collapsed after the terrorist attack, bringing the world closer together. This is just an example of globalisation, as mentioned before, they are three different
References: Mackay, H (2004) ‘The globalization of culture?’ in Held, D.(ed) a globalizing world? Culture, economics, politics, London, Routledge/The Open University