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Google Art Project

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Google Art Project
Lecturer: Aleck Lin
2012
Google Art Project
Research Essay
INFS 7002 E-Business Systems
Ricardo Valencia (U5081447)
Australian National University
Research School of Accounting and Business Information Systems

Introduction

The aim of this paper is to carefully research and understand the characteristics of a human-needs driven website, which after many hours of considering and investigating I chose to base in, the Google Art Project, mostly because it was created as a focal point for many museums around the world to showcase their most relevant pieces of art and also as a centralized search engine for those users who wanted to virtually experience physical and contextual information both reproduced in the highest quality available. (www.googleartproject.com)

What is it?
The Art Project is a collaboration between Google and 151 acclaimed art partners from across 40 countries. Using a combination of various Google technologies and expert information provided by our museum partners, we have created a unique online art experience. Users can explore a wide range of artworks at brushstroke level detail, take a virtual tour of a museum and even build their own collections to share. With a team of Googlers working across many product areas we are able to harness the best of Google to power the Art Project experience. Few people will ever be lucky enough to be able to visit every museum or see every work of art they’re interested in but now many more can enjoy over 30 000 works of art from sculpture to architecture and drawings and explore over 150 collections from 40 countries, all in one place. We’re also lucky at Google to have the technology to make this kind of project a reality.

Contents Introduction 1 What is it? 1 Preface 3 Site Components 3 Home Page 3 Collections 4 Virtual Gallery View (Museum View) 5 Geographic Location Search 6 Artists 7 Create an Artwork Collection 7 SWOT Analysis 8 Strengths 8 Weaknesses 8


References: * Mediati, Nick (April 2011). "An extension of Google Street View enables interactive, Web-based virtual museum tours". PC World 29. * Proctor, Nancy (April 2011). "The Google Art Project: A new Generation of Museums on the Web?". Curator: the Museum Journal 52  * Pack, Thomas (May 2011) [ 5 ]. Pack, Thomas (May 2011). "The Google Art Project is a Sight to Behold". Information Today 28 [ 6 ]
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