Google Leave China Case Study

1.What challenges did Google face in China? Our team has come up with four challenges Google faced in China which consist of the following: cyber attacks, several challenges with the Chinese government, contradictions with their core values and ethics, and competition with Baidu. All the relevant information as to why these were challenges for Google are explained in detail in the above text.

2.What are Google's core values and how do they impact their market conduct?
Google has several core principles and values. One of the first and most important is to focus on the user. Making everything as simple and easy for users of Google is something they stress; their goal is to serve their costumers as fast and best as they can. Another core value
Our team thinks that Google should not exit China because even though there are issues with moving into China, they are a huge market that can be good for Google in the long run. We think that Google should stay and try to work with the government and compromise on the issues they have. Additionally, Google should stay in hopes that China will move in a more progressive direction and maybe they could be a major factor in that process for China.
4.How would you characterize Google’s latest move? Do you think Google had this option in mind before January 12?
Google’s latest move was brash, risky and will definitely be followed by waves of consequences. For a company that is entirely determined to follow its core values of providing unbiased and accurate search results, this move should be seen as respectable as it was difficult to make. This issue is a common problem many foreign involved businesses are having with host country assimilation and is a problem that will undoubtedly resurface in the near future. The initial integration of Google into the China came with Google’s agreement to abide by Chinese censorship laws which later was changed slightly by Google starting to provide search results which showed omitted links allowing Chinese citizens to acknowledge that other information was outside “The Great Firewall” (Vanderklippe, 2017). Ever since the initial international expansion, Google has been mindful of censorship
However, no matter the actions taken, awareness of China’s practices will make their way around the world and more and more companies may not be as willing to do business with China. Once attention laced with negativity towards companies that conduct business with an ever-strengthening authoritarian China gains traction with mass social media, those companies would most likely decide to exit as well, in a preemptive attempt to avoid boycotting or a tarnished reputation. Companies that remain despite an increased presence of protest by their consumers of that company’s involvement with China will be at a significant risk of losing business, in theory. Until awareness leads to active participation of dismantling the Chinese government’s dictatorial practices upon its citizens, doing business in China will continue albeit be risky. The acquisition of true awareness could potentially harm the vast economy, which could further lead to the unrest of Chinese citizens. Furthermore, businesses that are based in China will experience a wide spectrum of internet related difficulties, especially tech companies, which might force them to migrate to other parts of the world that engage in more free and open internet policies (Vanderklippe, 2017). Large-scale unrest stemming from a lack of trust between a country’s government and its people is not something that a developed country like China should be