GUCCI GROUP CODE OF BUSINESS PRACTICES
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Contents
1 Introduction from Robert B Polet, President and C.E.O. of Gucci Group 2 Business Ethics in Practice Shared principles Shared responsibilities 3 Group Commitments Rules of Conduct Colleagues and Employees Customers and Consumers Shareholders Business Partners Environment and the Communities 4 Implementation and Follow-up 5 Applying the Code of Business Practices 6 Contacts
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GUCCI GROUP CODE OF BUSINESS PRACTICES
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Gucci Group, the third largest luxury group in the world, provides excitement and glamour that attracts a broad-based audience – thanks of course, to its young, creative, and edgy designers. Its appeal is spread across ages, genders and nationalities.
Introduction
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Our Commitment I hope that this Code of Conduct will answer your questions about ethical business practices. This Code outlines the rules of conduct that we all have to follow in our daily business practices. It clearly expresses our wish to combine long-term economic performance with fair and honest business practices towards our partners and the environment in which we operate. I know you will join me in making a commitment to ethical behaviour in order to encourage even greater growth and respect from our Group. All the Best, Robert Polet
Robert B Polet President, Chief Executive Officer and Chairman of the Management Board
As Gucci Group employees, we are all aware of our duty to protect the legacy of our heritage brands such as Gucci, Yves Saint Laurent, Boucheron and Balenciaga, while fostering the growth of our brands such as Bottega Veneta, Stella McCartney, Alexander McQueen and Sergio Rossi. Our Reputation Our brands deserve their reputations for excellence not only because of their contributions to the world of fashion and luxury goods, but also because of their respect for sound business practices. To honor the strength and history of Gucci Group, it