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Heizer 05

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Heizer 05
Operations
Management

Outline
; Global Company Profile: Regal
Marine
; Goods and Services Selection

Chapter 5 –
Design of Goods and Services

; Product Strategy Options Support
Competitive Advantage
; Product Life Cycles
; Life Cycle and Strategy

PowerPoint presentation to accompany
Heizer/Render
Principles of Operations Management, 7e
Operations Management, 9e
© 2008 Prentice Hall, Inc.

; ProductProduct-byby-Value Analysis
5–1

© 2008 Prentice Hall, Inc.

Outline - Continued

Outline - Continued

; Generating New Products

; Issues for Product Design

; New Product Opportunities

; Robust Design

; Importance of New Products

; Modular Design
; ComputerComputer-Aided Design (CAD)

; Product Development
; Product Development System

; ComputerComputer-Aided Manufacturing (CAM)

; Quality Function Deployment (QFD)

; Virtual Reality Technology

; Organizing for Product Development

; Value Analysis

; Manufacturability and Value
Engineering

; Ethics and Environmentally Friendly
Design

© 2008 Prentice Hall, Inc.

5–3

© 2008 Prentice Hall, Inc.

Outline - Continued

5–4

Outline - Continued

; TimeTime-Based Competition

; Documents For Production

; Purchasing Technology by Acquiring a Firm

; Product LifeLife-Cycle Management (PLM)

; Service Design

; Joint Ventures

; Documents for Services

; Alliances

; Application of Decision Trees to
Product Design

; Defining a Product
; MakeMake-oror-Buy Decisions

; Transition to Production

; Group Technology
© 2008 Prentice Hall, Inc.

5–2

5–5

© 2008 Prentice Hall, Inc.

5–6

1

Learning Objectives

Learning Objectives

When you complete this chapter you should be able to :

When you complete this chapter you should be able to :
5. Describe how products and services are defined

1. Define product life cycle
2. Describe a product development system
3. Build a house of quality

6. Prepare the documents needed for production 4. Describe how timetime-based competition is implemented 7. Describe customer

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