High Level Rhetorical Analysis

High level rheotric revolves around logos logos uses reasoning to persuade the audience. Although, it can be difficult to spot at first logos is something we see daily. This portion of the practicum will illustrate how logos is depicted in advertisements. In a anti-smoking campaign by "Reverse the Damage" it claims “3 months after you quit smoking your lung function improves up to 30%.” Statistical data is used to reason with the audience and give them the chance to think about quitting smoking. Below the quote it's also states “But right now, you're one day closer to EMPHYSEMA.” Emphysema is lung damage it's obvious that smoking can cause trouble with your lungs. The Reverse the Damage campaign argue that you should quit smoking, and gives