Home Assignment on Whole Foods Market
Home assignment on
Whole Foods Market
1. Related products
Whole Foods Market only sells products that meet its self-created quality standards for being "natural", which the store defines as: minimally processed foods that are free of hydrogenated fats as well as artificial flavors, colors, sweeteners, preservatives and products that are listed on their online "Unacceptable Food Ingredients" list. Whole Foods Market has also announced that it does not intend to sell meat or milk from cloned animals or their offspring, even though the U.S. Food and Drug Administration (FDA) has ruled them safe to eat. The company also sells many USDA-certified organic foods and products that aim to be environmentally friendly and ecologically responsible. Stores do not carry foie gras or eggs from hens confined to battery cages due to animal cruelty concerns, as a result of successful advocacy by animal welfare groups. The Whole Foods Market website details the company 's criteria for selling food, dietary supplements, and personal care products.
2. General Environmemental Segments
Whole Foods Market is basically a food retailer that centers in selling organic natural products. Their food base ranges from seafood to baked goods to even pet food. It is single handedly the largest and most popular organic food retailer in the business. Whole Foods has lead the way for all other organic and natural food retailers and for years has been able to conquer over their competition. With the success of this company it is obvious that they have been successful in gathering the needed information and has been able to create a success strategy. Part of gathering the information is also to understand the general environment segments. The general environmental segments are divided into six dimensions that essential “…influence an industry and the firms within it” (Hitt). The six segments in the general environment are as follows: demographic, global, technological, economic,
Whole Foods Market
1. Related products
Whole Foods Market only sells products that meet its self-created quality standards for being "natural", which the store defines as: minimally processed foods that are free of hydrogenated fats as well as artificial flavors, colors, sweeteners, preservatives and products that are listed on their online "Unacceptable Food Ingredients" list. Whole Foods Market has also announced that it does not intend to sell meat or milk from cloned animals or their offspring, even though the U.S. Food and Drug Administration (FDA) has ruled them safe to eat. The company also sells many USDA-certified organic foods and products that aim to be environmentally friendly and ecologically responsible. Stores do not carry foie gras or eggs from hens confined to battery cages due to animal cruelty concerns, as a result of successful advocacy by animal welfare groups. The Whole Foods Market website details the company 's criteria for selling food, dietary supplements, and personal care products.
2. General Environmemental Segments
Whole Foods Market is basically a food retailer that centers in selling organic natural products. Their food base ranges from seafood to baked goods to even pet food. It is single handedly the largest and most popular organic food retailer in the business. Whole Foods has lead the way for all other organic and natural food retailers and for years has been able to conquer over their competition. With the success of this company it is obvious that they have been successful in gathering the needed information and has been able to create a success strategy. Part of gathering the information is also to understand the general environment segments. The general environmental segments are divided into six dimensions that essential “…influence an industry and the firms within it” (Hitt). The six segments in the general environment are as follows: demographic, global, technological, economic,