EMG 3327
11/13/2013
Introduction
The reason for selecting this topic is because I worked in a warehouse, so most of the work is similar to Home Depot we handle thousands of items on a daily basis like electrical parts, hardware, paint, janitorial supplies, and plumbing. The only difference is that we are funded for the government and provide our service to assisted families at or below 80 percent of area median income.
History
The Home Depot was founded in 1978 by Bernie Marcus and Arthur Blank. Along with
investment banker Ken Langone and merchandising guru Pat Farrah, the founders’ vision of one-
stop shopping for the do-it-yourselfer came to fruition when they opened the first two Home
Depot stores on June 22, 1979, in Atlanta, Georgia.
From the start, associates were able to offer the best customer service in the industry, guiding
customers through projects such as laying tile, changing a fill valve or handling a power tool.
Not only did store associates undergo rigorous product knowledge training, but they also began
offering clinics so customers could learn how to do it themselves. The Home Depot
revolutionized the home improvement industry by bringing the know-how and the tools to the
consumer and by saving them money.
Discussion
The Home Depot is the fastest growing retailer in U.S. history. In 1981, the company went
public on NASDAQ and moved to the New York Stock Exchange in 1984. The 1980s and 1990s
spawned tremendous growth for the company, with 1989 marking the celebration of its 100th
store opening. The company arrived in Canada with the acquisition of Aikenhead’s home
improvement centers in 1994, and it began flying its flag proudly in Mexico in 2001 through the
acquisition of Total HOME. In 2006, the company extended its reach to China by acquiring The
Home Way, a 12 store chain.
From the beginning, The Home Depot developed strategic product