Honda Company Business Plan
HONDA THE POWER OF DREAMS
Sameen Kukar
Bus115.05
11/29/2011 professor- Steven Saltzman
Table of Contents
Customers and Competitors
Human Resources
Globalization
Code of Ethics
Sustainability
Information and Technology
Operations
Planning
Leadership and Motivation
Organization
Finance
Executive Summary.
Sochrio Honda was the founder of the Honda Company. He spent Six years as an apprentice in Tokyo Service Station. In 1931 after opening his own repair shop he received a patent from for metal spokes that replaced wood in wheels. In1937 Honda started a piston ring Company and during 2nd world war because of the bombing in Japan and earthquakes most of his factories and manufacturing units were destroyed. In 1946 Honda began motorizing bicycles and later with the help of popularity in bicycles they began making engines and the company soon started it journey towards a bright and successful future. The company was regaining its name with the every step they took in their business. Soon the company was named as Honda motor Company in 1949.
The company was introduced in the American market in 1959 and was formed in Los Angeles. The company was named as American Honda Motor Corp. in America. The board of directors criticized Sochrio Honda for Investing in America rather then investing in Europe and other Asian countries, but Honda realized the potential in American market and soon his decision for investing in America came out to be one of the best decisions of his life. The demand for Honda cars was increasing everyday in the American market due to their smooth functioning and technological advancements. Honda established more new factories overseas and began producing light weight trucks, sports cars and mini cars. The era for globalization started for Honda Company.
Honda Motor is the second largest Automobile manufacturing company in Japan after
Sameen Kukar
Bus115.05
11/29/2011 professor- Steven Saltzman
Table of Contents
Customers and Competitors
Human Resources
Globalization
Code of Ethics
Sustainability
Information and Technology
Operations
Planning
Leadership and Motivation
Organization
Finance
Executive Summary.
Sochrio Honda was the founder of the Honda Company. He spent Six years as an apprentice in Tokyo Service Station. In 1931 after opening his own repair shop he received a patent from for metal spokes that replaced wood in wheels. In1937 Honda started a piston ring Company and during 2nd world war because of the bombing in Japan and earthquakes most of his factories and manufacturing units were destroyed. In 1946 Honda began motorizing bicycles and later with the help of popularity in bicycles they began making engines and the company soon started it journey towards a bright and successful future. The company was regaining its name with the every step they took in their business. Soon the company was named as Honda motor Company in 1949.
The company was introduced in the American market in 1959 and was formed in Los Angeles. The company was named as American Honda Motor Corp. in America. The board of directors criticized Sochrio Honda for Investing in America rather then investing in Europe and other Asian countries, but Honda realized the potential in American market and soon his decision for investing in America came out to be one of the best decisions of his life. The demand for Honda cars was increasing everyday in the American market due to their smooth functioning and technological advancements. Honda established more new factories overseas and began producing light weight trucks, sports cars and mini cars. The era for globalization started for Honda Company.
Honda Motor is the second largest Automobile manufacturing company in Japan after