How to Open a Restaurant
Summary
ABC is a locally owned fast food outlet that will be positioned as an international franchise through our creative approach to the company's image and detail presentation. ABC will provide a combination of excellent food at value pricing, with fun packaging and atmosphere. ABC is the answer to an increasing demand for snack-type fast food, to be consumed while shopping and walking around.
In today's highly competitive environment, it is becoming increasingly difficult to differentiate one fast food outlet from another. Bahrain, a city state, is now becoming the model metropolis for Asia's new economic boom. With more than 8 million visitors yearly, mainly from neighboring countries (Saudi Arabia, UAE, Iran and the Kuwait), Bahrain retail sector is the strongest in the region.
Our main priority is to establish one outlet in a crowded area, preferably in one of prominent High Street or Mall in Bahrain. Later, our effort will be a further development of more retail outlets in the surrounding area.
This plan is prepared to obtain a location for the initial launch of this concept. Additional financing will need to be secured for the two subsequent outlets, anticipated in some months or in years. The financing, in addition to the capital contributions from shareholders, will allow ABC to successfully open and expand through the span of two years. The initial capital investment will allow ABC to provide its customers with a value-driven, entertaining experience through the creativity of its founders.
ABC will attract youngsters to bring their friends and family by establishing innovative environment, introducing new recipes, and selection of unique signature food.
1.1 Objectives
• To establish a successful local fast food outlets and gain a market share in Bahrains fast food industry. • To make ABC a destination spot for shopping lovers. • To expand into a number of outlets within three years, by franchising or opening self set up
ABC is a locally owned fast food outlet that will be positioned as an international franchise through our creative approach to the company's image and detail presentation. ABC will provide a combination of excellent food at value pricing, with fun packaging and atmosphere. ABC is the answer to an increasing demand for snack-type fast food, to be consumed while shopping and walking around.
In today's highly competitive environment, it is becoming increasingly difficult to differentiate one fast food outlet from another. Bahrain, a city state, is now becoming the model metropolis for Asia's new economic boom. With more than 8 million visitors yearly, mainly from neighboring countries (Saudi Arabia, UAE, Iran and the Kuwait), Bahrain retail sector is the strongest in the region.
Our main priority is to establish one outlet in a crowded area, preferably in one of prominent High Street or Mall in Bahrain. Later, our effort will be a further development of more retail outlets in the surrounding area.
This plan is prepared to obtain a location for the initial launch of this concept. Additional financing will need to be secured for the two subsequent outlets, anticipated in some months or in years. The financing, in addition to the capital contributions from shareholders, will allow ABC to successfully open and expand through the span of two years. The initial capital investment will allow ABC to provide its customers with a value-driven, entertaining experience through the creativity of its founders.
ABC will attract youngsters to bring their friends and family by establishing innovative environment, introducing new recipes, and selection of unique signature food.
1.1 Objectives
• To establish a successful local fast food outlets and gain a market share in Bahrains fast food industry. • To make ABC a destination spot for shopping lovers. • To expand into a number of outlets within three years, by franchising or opening self set up