In this report had analys How Wal-Mart done the transformation strategically to win the market in situation of financial crisis? The fanatical crisis becomes huge threat to all organizations in the world. Because it becomes challenge to Wal-Mart also. Through this report I had highlight the causes for problem happens and rectify the problems through measurements with statistical data. Then this report had explained what are the steps that taken by Wal-Mart to achieve their vision.
So Wal-Mart Implement the strategic plan call Project Impact is based on three strategic initiatives that will improve the benefits to the customer. The three initiatives are; Save Money, Live Better; Win, Play, Show; and Fast, Friendly, Clean. Then finally conclusion come up with suggestions to increase the Wal-Mart productivity, efficiency, effectiveness an their brand image to win the market.
About Wal-Mart
Wal-Mart helps people around the world save money and live better -- anytime and anywhere -- in retail stores, online and through their mobile devices. Each week, more than 245 million customers and members visit our 10,900 stores under 69 banners in 27 countries and e-commerce websites in 10 countries.
Wal-Mart has become known for their always low prices because of their effective cost leadership strategy. However, along with this success has come much criticism on the value of their merchandise and the ethics behind their strategies. The following will explore how they operate and just how sustainable Wal-Mart’s strategies are for the future.
Problem question
“How Wal-Mart done the transformation strategically to win the market in situation of financial crisis.”
This case analysis on how Wal-Mart faces to the US financial crisis. The fanatical crisis becomes huge threat to all organizations in the world. Because it becomes challenge to Wal-Mart also. So Wal-Mart needs a big change to win the market in this situation. Because Wal-Mart selling end
References: http://www.dailyfinance.com/2010/03/31/walmarts-project-impact-leaves-a-crater-in-sales-but-the-ret/ http://www.walmartstores.com/sites/annual-report/2012/WalMart_AR.pdf http://www.walmart.com/ http://www.huffingtonpost.com/2008/11/13/walmarts-low-prices-mean-_n_143494.html http://michaelperelman.wordpress.com/2008/10/17/the-economic-crisis-the-wal-mart-economy-dimension/ http://michaelperelman.wordpress.com/2008/10/17/the-economic-crisis-the-wal-mart-economy-dimension/ http://www.strategicmanagementinsight.com/swot-analyses/walmart-swot-analysis.html