1.0 Introduction
The focus of this report is to propose two strategies which when implanted would increase the popularity of badminton in Australia.
This topic is worthy of study over the last eight weeks I have been taking part in research while playing badminton at school. Throughout this time I have been concerned about the perception of the game of badminton among students at the college and the lack of participation in the game in the wider community.
In order to complete this task this report will clearly demonstrate that badminton is a low profile sport in Australia and therefore propose 2 strategies to target the problem whole providing evidence gained from research and personal experience in badminton to justify how to implementation of these strategies could lead to raising the profile of badminton locally and in Australia.
2.0 Funding
State: I believe that badminton is a low profile sport in Australia.
Define:
The term ‘low profile’ can be defined as not attracting public attention. (macmillandictionary.com) A low profile sport in Australia would be a sport where a limited number of people know of its existence.
Explain:
The Federal Government supports the funding of sport in Australia and allocates approximately One Hundred and sixteen million Dollars a year to develop sport throughout the country. The social status and popularity of various sports in Australia can be determined to an accurate degree on the figures of funding for these sports. In 1984, the Australian Sports Commission (ASC) was created by the federal government to provide a more “coordinated approach to sports development in Australia” (Amezdroz, pg. 508). The ASC is granted just over $118 million (www.ausport.gov.au) by the government, which is distributed to the elite and grass root levels of 100 different sports, based on factors of participation and popularity. The ASC has two main goals in development of sport in Australia; increased
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