Hr Planning at Qantas
TABLE OF CONTENTS
1. Introduction Page 4 1.1. Objective of Report
1.2. Background 1.3. Definition of Key Report Terms
2. Main Report Page 5 2.1. Strategic Choices for HR Planning at Qantas 2.2. Maintaining Employee Commitment Page 10
3. Conclusion Page 13
4. References Page 14
1. INTRODUCTION
1.1 Objective
This report has been commissioned to discuss the challenges faced by Qantas in 2011 and to evaluate the strategic choices made by the company from a theoretical and practical perspective in relation to HR Planning. The report also makes recommendations on how to maintain the commitment of employees while implementing HR Planning.
1.2 Background
In 2011, Australian based airline Qantas faced significant financial pressures following the global financial crisis. Its international business was making a loss and, according to the group CEO Alan Joyce, the airlines maintenance and repair costs were among the least efficient and most expensive in the world. Tough reforms and restructuring were therefore proposed.
These issues presented significant challenges for Qantas in terms of HR Planning, which this report will discuss.
1.3 Definition of Key Report Terms
From a theoretical perspective, Human Resource (HR) Planning is the process of making the most efficient use of a company’s most valuable asset, its people. Allocation decisions are made in regards to company structures, processes and human resource to meet the company’s strategic goals. The objective is to make the best fit between the number of employees and jobs required, by balancing the company labour supply and demand needs (Aswathappa, 2005).
The internal environmental factors are those conditions, entities and events within an organisation that influence its activities and choices. The external environmental factors are those outside the organisation that influence its activities and choices (Business Dictionary, 2011).
2. MAIN
1. Introduction Page 4 1.1. Objective of Report
1.2. Background 1.3. Definition of Key Report Terms
2. Main Report Page 5 2.1. Strategic Choices for HR Planning at Qantas 2.2. Maintaining Employee Commitment Page 10
3. Conclusion Page 13
4. References Page 14
1. INTRODUCTION
1.1 Objective
This report has been commissioned to discuss the challenges faced by Qantas in 2011 and to evaluate the strategic choices made by the company from a theoretical and practical perspective in relation to HR Planning. The report also makes recommendations on how to maintain the commitment of employees while implementing HR Planning.
1.2 Background
In 2011, Australian based airline Qantas faced significant financial pressures following the global financial crisis. Its international business was making a loss and, according to the group CEO Alan Joyce, the airlines maintenance and repair costs were among the least efficient and most expensive in the world. Tough reforms and restructuring were therefore proposed.
These issues presented significant challenges for Qantas in terms of HR Planning, which this report will discuss.
1.3 Definition of Key Report Terms
From a theoretical perspective, Human Resource (HR) Planning is the process of making the most efficient use of a company’s most valuable asset, its people. Allocation decisions are made in regards to company structures, processes and human resource to meet the company’s strategic goals. The objective is to make the best fit between the number of employees and jobs required, by balancing the company labour supply and demand needs (Aswathappa, 2005).
The internal environmental factors are those conditions, entities and events within an organisation that influence its activities and choices. The external environmental factors are those outside the organisation that influence its activities and choices (Business Dictionary, 2011).
2. MAIN
References: 2.2 Maintaining Employee Commitment Organisational commitment can be defined as “the relative strength of an individual’s identification with and attachment functionally and emotionally to one’s place of work” (Eilzur and Koslowsky, 2001) 4. REFERENCES * Airline Leader Online, 2012, Low-cost Airline Growth in Asia * Allen, T. D.; Freeman, D. M.; Russell, J. E.; Reizenstein, R. C. and Rentz. J., 2001. Journal of Occupational and Organisational Psychology, Survivor reactions to organisational downsizing: Does time ease the pain?, p145-164. * Appelbaum, S. H; Delage, C., 1997. Career Development International, The Survivor syndrome: aftermath of downsizing., p278-286 * Aswathappa, K., 2005. Human Re and Personnel Management. 4th ed. New Delhi: Tata McGraw Hill. * BBC News, 2013. Qantas: Boeing compensation boosts first-half earnings, BBC News, [online] Available at: <http://www.bbc.co.uk/news/business-21528443> [Accessed 7 March 2013]. * Bell, A., 2011. Qantas refuses to rule out job cuts, WA Today, [online] Available at: <http://www.watoday.com.au/breaking-news-business/qantas-refuses-to-rule-out-job-cuts-20110710-1h8jx.html> [Accessed 5 March 2013]. * Business Dictionary, 2011, Business Dictionary.com. [online]. Available at: < http://www.businessdictionary.com/definition/external-environment.html> [Accessed 6 March 2013]. * Creedy, S., 2011. Joyce’s reform warning irks engineers, The Australian, [online] Available at: <http://www.theaustralian.com.au/business/aviation/joyces-reform-warning-irks-engineers/story-e6frg95x-1226098634626> [Accessed 5 March 2013]. * Durai, KP, 2010. Human Re Management. Noida: Dorling Kindersley. * Elizur, D. and Koslowsky, M., 2001. Values and organisational commitment. International Journal of Manpower, p593-599. Israel: MCB UP Ltd. * Heasley, A., 2012. Qantas seeks savings from 2800 job cuts, Sydney Morning Herald, [online] Available at: <http://www.smh.com.au/opinion/political-news/qantas-seeks-savings-from-2800-job-cuts-20120808-23uz2.html> [Accessed 7 March 2013]. * Heathfield, S, 2013, About.com/Human Res. [online]. Available at: <http://humanres.about.com/od/glossaryh/g/hiring_freeze.htm> [Accessed 7 March 2013]. * Janda, M., 2012. Qantas cuts 400 engineering jobs, ABC News, [online] Available at: <http://www.abc.net.au/news/2012-11-08/qantas-cuts-400-engineering-jobs/4360960> [Accessed 7 March 2013]. * Qantas Corporate Communication, 2013. Qantas – The Inspiration, [online] Date unknown. Available at: <http://www.qantas.com.au/travel/airlines/history-inspiration/global/en> [Accessed 10 March 2013].