Identification of a New Business Opportunity for Airtel Telemedia Delhi
[pic]SUMMER INTERNSHIP
PROJECT REPORT
ON
“IDENTIFICATION OF NEW BUSINESS OPPORTUNITY FOR AIRTEL TELEMEDIA DELHI”
IN THE PARTIAL FULFILLMENT OF THE REQUIREMENT FOR
POST GRADUATE DIPLOMA IN MANAGEMENT
FOR
GLOBAL INSTITUTE OF MANAGEMENT & TECHNOLOGY
UNDER THE GUIDANCE OF:
MR MANISH PRABHAKAR MR D.K.BAKCHI, ASST. MANAGER (FACULITY GUIDE) BHARTI AIRTEL TELEMEDIA SUSHIL KUMAR MISHRA BATCH-(2007-2009) GLOBAL INSTITUTE OF MANAGEMEN& TECHNOLOGY, NOIDA
CERTIFICATE
TO WHOM IT MAY CONCERN
This is to certify that , Mr Sushil Kumar Mishra, a student of Global Institute of Management & Technology, Noida, undertook a project on “Identification of New Business Opportunity for Airtel Telemedia in Delhi”, at Airtel Bharti from 7th July, 2008, to 10th August, 2008.
Mr.Sushil Kumar Mishra has successfully completed the project under the guidance of myself & Mr.D.K.Bagchi Faculty Guide. He is a sincere and hard-working student with pleasant manners.
We wish all success in his future endeavors.
Signature with date
Mr. Manish Prabhakar
Assistant Sales Manager
Airtel Telemedia
TABLE OF CONTENTS
Subject Page No.
1. Executive Summary……………………………….. 5
2. Research Methodology……………………………. 6
3. Critical Review of Literature…………………… 9
4. COMPANY ANALYSIS ………………………… 47
➢ About Airtel 47
➢ Vision & Promise 51
➢ Services Offered 56
➢ Organizational Structure 67
➢ Strategies 69
➢ Strengths 72
5. LITERATURE SURVEY…………………………………. 75
6. FINDING &
PROJECT REPORT
ON
“IDENTIFICATION OF NEW BUSINESS OPPORTUNITY FOR AIRTEL TELEMEDIA DELHI”
IN THE PARTIAL FULFILLMENT OF THE REQUIREMENT FOR
POST GRADUATE DIPLOMA IN MANAGEMENT
FOR
GLOBAL INSTITUTE OF MANAGEMENT & TECHNOLOGY
UNDER THE GUIDANCE OF:
MR MANISH PRABHAKAR MR D.K.BAKCHI, ASST. MANAGER (FACULITY GUIDE) BHARTI AIRTEL TELEMEDIA SUSHIL KUMAR MISHRA BATCH-(2007-2009) GLOBAL INSTITUTE OF MANAGEMEN& TECHNOLOGY, NOIDA
CERTIFICATE
TO WHOM IT MAY CONCERN
This is to certify that , Mr Sushil Kumar Mishra, a student of Global Institute of Management & Technology, Noida, undertook a project on “Identification of New Business Opportunity for Airtel Telemedia in Delhi”, at Airtel Bharti from 7th July, 2008, to 10th August, 2008.
Mr.Sushil Kumar Mishra has successfully completed the project under the guidance of myself & Mr.D.K.Bagchi Faculty Guide. He is a sincere and hard-working student with pleasant manners.
We wish all success in his future endeavors.
Signature with date
Mr. Manish Prabhakar
Assistant Sales Manager
Airtel Telemedia
TABLE OF CONTENTS
Subject Page No.
1. Executive Summary……………………………….. 5
2. Research Methodology……………………………. 6
3. Critical Review of Literature…………………… 9
4. COMPANY ANALYSIS ………………………… 47
➢ About Airtel 47
➢ Vision & Promise 51
➢ Services Offered 56
➢ Organizational Structure 67
➢ Strategies 69
➢ Strengths 72
5. LITERATURE SURVEY…………………………………. 75
6. FINDING &