Project report
Ihere.tv consulting team
Tanakom Muangsakul Chayut Bhamornsuwan Chattanon Saekow Thesis Denchartphan Jinnawat Pinchai 5122790124 Strategy Analysis 5122790645 Project Manager 5122792864 Marketing Analysis 5122790306 IT Management 5422800433 Collector & Complier yonitiam@gmail.com Stroke.boat@gmail.com Chattanon1@hotmail.com tumpkkk@hotmail.com Nut_narook@hotmail.com
Submit to Dr. Saprangsit Mruetusatorn
13/09/11
Ihere.tv Project Report
2
Table of Contents
EXECUTIVE SUMMARY ....................................................................................................................... 4 Background of the business ............................................................................................................. 5 The structure of ihere.tv ........................................................................................ 5 Business process & Marketing Activities ................................................................. 6 Applied Information Technology ............................................................................ 6 Analysis of Source of Revenue ............................................................................... 7 Outstanding Point of the business Model ............................................................... 7 Major Key Success Factor ....................................................................................... 8 Business analysis and planning ....................................................................................................... 8 Ihere.tv Website Statistic ........................................................................................ 8 Comparison with other company ........................................................................... 9 Analysis of ihere.tv information and its strategic ................................................. 11 Market segmentation